In the last episode of our special Christmas in July Series, I’m going to talk about Social Media. This isn’t going to be like any social media training you’ve ever listened to before, largely because it’s not a “training” at all.

This is for the vendor who spends loads of time on social media trying to figure out what other people are doing so you can recreate it, when you could be creating new products to sell. This is for the vendor that is so worried about doing it right, that you aren’t doing it all. We’re going to reframe social media today and rip off the band-aid.