The Founder Hour

Emily Schuman | Lifestyle Blogger, Author, and Founder of Cupcakes and Cashmere


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Emily Schuman is a blogger, author, designer, and founder of Cupcakes and Cashmere, the premier destination for fashion, food, and lifestyle inspiration. What started out as a blog in 2008 as a way for Emily to document the things she loved has since grown into a brand that also carries hand-selected jewelry, accessories, gifts, and more.

We spoke with Emily all about her upbringing and early career in advertising, why and how she launched her first blog, what ultimately led to it taking off, her thoughts on networking vs. building genuine relationships, and much more.

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The Founder HourBy Pat and Posh

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