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I caught up with Emma Carpenter, Head of Design Experience and previously Group Director Fjord Johannesburg, Associate Director atAccenture Song. Emma had been introduced to me several months ago, as I was keen to speak to someone in consulting space inAfrica, to get a better understanding of the social and technical implications for designing services.

I am aware the blind spot in this conversation of two white practitioners of Anglo origins talking about Design in Africa, but nevertheless, I found speaking to Emma to be absolutely brilliant.They cover off some of the cultural implications around phone data, and how this perceived restriction drives potentially a more inclusive service. We chat about how western mindsets and tech organisations design for western behaviours and how this may inadvertently result in global information exclusion to African natives who favour less data intense services, which are more likely to be localised. I know you’re going to enjoy this episode...

Connect with Emma https://www.linkedin.com/in/emmacarpenter/

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