<p>We sat down with Emmet Gibney, the CEO of Rewardful, to uncover the transformative power of affiliate marketing in the B2B SaaS landscape. </p><p>Emmet shared his insights on how affiliate marketing has evolved, moving beyond its reputation and becoming a trusted and effective channel for B2B companies.</p>

We sat down with Emmet Gibney, the CEO of Rewardful, to uncover the transformative power of affiliate marketing in the B2B SaaS landscape. Emmet shared his insights on how affiliate marketing has evolved, moving beyond its reputation and becoming a trusted and effective channel for B2B companies.

Emmet Gibney | Building trust and credibility with affiliate marketing | CMO Convo

A podcast with one central question in mind: what does it take to be a great chief marketing officer? And there are no better people to answer this question than those who have lived the CMO life.

In each episode, we have in-depth conversations with CMOs and top-level marketers from around the world, across every industry and level of experience, in order to get their insights into what it takes to excel at the very top of the marketing hierarchy.

Views expressed in this show are not necessarily that of CMO Alliance or its affiliated communities.

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A podcast with one central question in mind: what does it take to be a great chief marketing officer? And there are no better people to answer this question than those who have lived the CMO life. In each episode, we have in-depth conversations with CMOs and top-level marketers from around the world, across every industry and level of experience, in order to get their insights into what it takes to excel at the very top of the marketing hierarchy. Views expressed in this show are not necessarily that of CMO Alliance or its affiliated communities.

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Emmet Gibney | Building trust and credibility with affiliate marketing | CMO Convo

Emmet Gibney | Building trust and credibility with affiliate marketing | CMO Convo

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