Employee To Boss: Entrepreneurship, Side Hustles, and Business Growth Tips from Experts

Employee To Boss: Entrepreneurship, Side Hustles, and Business Growth Tips from Experts

By Hayleigh Hayhurst, Podcast Producer & StrategistBusinessEntrepreneurship
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Employee To Boss: Entrepreneurship, Side Hustles, and Business Growth Tips from Experts episodes

  • 119. Streamlining Your Business: Systems and Automations for Beginners with Tara Leson

    Business does not need to be hard, and systems can make it even easier! 


    Tara Leson is a systems and automations expert helps entrepreneurs set up their back end systems so they can get time back and focus on why they started their business! She is passionate about helping entrepreneurs live in their LIFE, not in their business and still make daily sales! 


    Tara opens up about her experience with ADD and how using Asana in the early stages of her business helped her stay organized and focused. She provides invaluable tips on starting with email lists, managing tasks with tools like Asana, and conducting system audits that can save both time and money.


    In this episode:

    • How to leverage business systems and automations to grow your business.
    • Practical tips for managing tasks and staying organized, even with ADD.
    • Strategies for conducting system audits to improve efficiency.
    • The best tools to keep your business systems simple and effective.

    • Action Steps:

      1. Get started with an email list 
      2. Use a system to organize a task in your business, such as Asana 
      3. Do an audit of your systems if you have any! If you don't have any, do research on which ones you could use.


      4. Resources Mentioned:

        • Asana
        • ConvertKit: https://convertkit.com?lmref=gBnOLg
        • ThriveCart: https://thrivecart.com/private-pilotprogram/?affiliate=taraleson
        • Shine Pages: https://shinepages.com/tara-leson
        • Dubsado


        • Connect with Tara:

          IG: https://www.instagram.com/iamtaraleson/

          Website: https://www.taraleson.com

          TikTok: https://www.tiktok.com/@tara.leson?_t=8jfMcqslyLN&_r=1

          BTS of Online Business without the BS: https://podcasts.apple.com/us/podcast/bts-of-online-business-without-the-bs/id1739517936



          Connect with me, Hayleigh Hayhurst:

          Website: https://www.espressopodcastproduction.com/

          YouTube: https://www.youtube.com/@EspressoPodcastProduction

          Instagram: https://www.instagram.com/espressopodcastproduction/

          TikTok: https://www.tiktok.com/@espressopodproduction


          Music: John Kiernan. www.johnkiernanmusic.com

          Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

          42 min
        • 118. Living Your Best Life While Growing Your Heart Centered Business with Natalie De Vincenzi

          Business does not need to all look and feel the same. Business can be whatever you want it to be!

          Natalie De Vincenzi, a business mentor, founder of You Are Enough Co and digital nomad, joins the podcast today to talk all about business and how it should align with the life you want to live. 

          She provides invaluable advice on shifting from an employee mindset to an entrepreneurial mindset, the importance of identity work, and highlights the necessity of balancing life and business. 

          Her Business Mentorship: for kind-hearted, ambitious, female entrepreneurs who crave confidence, making an impact, and authentically growing their business. As a mentor, I focus on the business + the human behind the business through my signature combination of mindset, heartset, and business strategy.

          You Are Enough Co: an apparel company focused on mental health awareness. They are dedicated to uplifting others and reminding each other we are enough. 100% of proceeds go to mental health awareness & research.



          Action Steps:

          1. Get clear on the legacy that you want to leave
          2. Adopt a “why not” mentality 
          3. Think about your identity and if you are acting now as who you want to be

          4. Connect with Natalie:

            Instagram: https://www.instagram.com/coaching.by.natalie

            You Are Enough Co.: https://youareenoughco.com

            The Business with Heart Podcast: https://podcasts.apple.com/us/podcast/the-business-with-heart-podcast/id1719395508

            Natalie’s recommended reading list: https://docs.google.com/document/d/1aMCv7Ny5APRIeHnVitiHnFyXXbtU10ehaABtOhOO2zI/edit?usp=sharing



            Connect with me, Hayleigh Hayhurst:

            Website: https://www.espressopodcastproduction.com/

            YouTube: https://www.youtube.com/@EspressoPodcastProduction

            Instagram: https://www.instagram.com/espressopodcastproduction/

            TikTok: https://www.tiktok.com/@espressopodproduction


            Music: John Kiernan. www.johnkiernanmusic.com

            Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/


            55 min
          5. 117. Three Steps to Double Your Sales in 90 Days with Simon Severino

            Sales is something that every entrepreneur can hone their skills on. This episode will help you with that!


            In this episode, I chat with Simon Severino, TEDx Speaker, Podcast Host Ranking Top 2.5%, Forbes contributor, Triathlete.


            Simon Severino has created +2B in additional sales for his clients over the last 21 years. Simon Severino is the author of "Strategy Sprints" and CEO of Strategy Sprints. As an advisor who became CEO, he had to learn the importance of working ON the business more than IN it.


            Simon shares insightful sales strategies, including the importance of conversation starters, engaging the client, and evolving talks into commitments. He discusses the biggest mistakes in sales.



            Action Steps:

            1. Do the daily flow. Step 1: how did you allocate your time today?
            2. Step 2: what is the one thing you will delegate tomorrow?
            3. Step 3: what would you do tomorrow if you live more freely or intentionally?

            4. Connect with Simon:

              Website: https://www.strategysprints.com

              LinkedIn: https://www.instagram.com/brighteyescreative/

              YouTube: https://www.youtube.com/channel/UCqe61wN1WKIqWLEzuB9CPOA




              Connect with me, Hayleigh Hayhurst:

              Website: https://www.espressopodcastproduction.com/

              YouTube: https://www.youtube.com/@EspressoPodcastProduction

              Instagram: https://www.instagram.com/espressopodcastproduction/

              TikTok: https://www.tiktok.com/@espressopodproduction


              Music: John Kiernan. www.johnkiernanmusic.com

              Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

              50 min
            5. 116. Content Strategies for Creative Entrepreneurs and Freelancers with Alexa Phillips

              How Alexa Philips Transitioned from Corporate to Freelancing Success!


              Alexa Phillips is a content strategist, brand marketing consultant, and multi-passionate creative. With almost a decade of marketing and writing experience, Alexa has worked with Fortune 500 brands, startups, and creative entrepreneurs to grow their brands through content marketing. She is the founder and Chief Brand Architect at Bright Eyes Creative, a creative studio that helps businesses create content-driven brand experiences. She is also the author of Creatives Anonymous, a weekly newsletter about navigating creativity in the 21st century.


              We discuss Alexa's experiences in transitioning from an employee to an entrepreneur, the impact of corporate pressure on mental health, and the importance of leveraging personal connections. 


              She also shares actionable marketing strategies with  long-form content, and how to do a self audit on your brand. 


              Alexa is also the queen of hot takes, and shares her best content hot takes with us, including one about AI that has kept me thinking since this episode!


              Action Steps:

              1. Start noticing what you like on social media, and why it stands out to you. 
              2. Do a brand audit of yourself to see if you are happy with the direction your business is going.
              3. Don’t be afraid to writing content - just put pen to paper

              4. Connect with Alexa:

                Website: https://www.brighteyescreative.co

                Musing to Monetized: https://www.brighteyescreative.co/musing-to-monetized

                Instagram: https://www.instagram.com/brighteyescreative/



                Connect with me, Hayleigh Hayhurst:

                Website: https://www.espressopodcastproduction.com/

                YouTube: https://www.youtube.com/@EspressoPodcastProduction

                Instagram: https://www.instagram.com/espressopodcastproduction/

                TikTok: https://www.tiktok.com/@espressopodproduction


                Music: John Kiernan. www.johnkiernanmusic.com

                Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

                49 min
              5. 115. Sustainable Entrepreneurship: Crafting a Balanced Business with Jessica Lackey

                Entrepreneurship does not happen overnight. Often times, I takes years of strategic planning. For Jessica Lackey, this was a 6 year process!

                Jessica Lackey is a strategy and operations advisor who blends business strategy, practical application, and a human-centric approach to create sustainable businesses. With a background in corporate leadership, McKinsey & Company consulting, and a Harvard Business degree, Jessica knows a thing or two about hustle culture and what it feels like to judge success by the bottom line…at all costs.

                Jessica shares her six-year journey to starting her own business, and the importance of planning, building relationships, and having a human-centric approach. We discuss the stages of business growth, the pitfalls of hustle culture, the value of market research, and actionable steps for entrepreneurs. Jessica also highlights the significance of taking intentional actions and offers advice on creating sustainable business practices.


                Action Steps:

                1. Assess the bottlenecks in your business
                2. Focus on long form content, whether this is a podcast or blog post. 
                3. Set up a system to track your metrics in your business - from social media to connection calls! 

                4. Connect with Jessica:

                  Website: https://www.jessicalackey.com

                  Stages of Business Assessment: https://www.jessicalackey.com/welcome


                  Connect with me, Hayleigh Hayhurst:

                  Website: https://www.espressopodcastproduction.com/

                  YouTube: https://www.youtube.com/@EspressoPodcastProduction

                  Instagram: https://www.instagram.com/espressopodcastproduction/

                  TikTok: https://www.tiktok.com/@espressopodproduction


                  Music: John Kiernan. www.johnkiernanmusic.com

                  Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

                  39 min
                5. 114. What You Actually Need to Know About SEO, Keyword Research, & Using AI for Blog Writing with Tianna Mamalick

                  If you find SEO to be stressful and confusing, this episode is for you! 

                  I am joined by Tianna Mamalick an SEO content strategist with over 10 years of marketing experience. Her company SMB Marketing School offers done for you SEO services and focuses on teaching entrepreneurs how to do and scale their SEO. 

                  In this episode, we cover what you actually need to know about SEO, the importance of a blog, how to track if what you are doing is working and how AI tools, like Chat GPT, can help you with your processes.


                  Resources:

                  UberSuggest for keyword research 


                  Action Steps:

                  1. Create a website or landing page 
                  2. Create a keyword list 
                  3. Just start writing with SEO! It does not need to be perfect. 

                  4. Connect with Tianna:

                    Website: https://smbmarketingschool.com/

                    Free Keyword Course & Master SEO for Entrepreneurs Course: https://smbmarketingschool.com/courses

                    Instagram: https://www.instagram.com/smbmarketingschool/



                    Connect with me, Hayleigh Hayhurst:

                    Website: https://www.espressopodcastproduction.com/

                    YouTube: https://www.youtube.com/@EspressoPodcastProduction

                    Instagram: https://www.instagram.com/espressopodcastproduction/

                    TikTok: https://www.tiktok.com/@espressopodproduction


                    Music: John Kiernan. www.johnkiernanmusic.com

                    Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

                    37 min
                  5. 113. Staying Inspired and Productive When Business is Slow with Hayleigh Hayhurst

                    Do you feel uninspired to keep posting because you feel like your actions are not paying off? I am here to tell you that even the smallest of actions matter in the big picture. 


                    In this solo episode I discuss strategies for staying motivated and maintaining a long-term vision during the slower seasons of your business. This episode is full of actionable steps to take when business is slow to set yourself up for success when business is busy! 


                    Entrepreneurship comes in waves, and learning to go with the flow is one of the best things you can do for yourself and your business. 



                    Action Steps:

                    1. Think about your long term goals
                    2. Think about the small actions you need to take daily to achieve that goal 
                    3. Meet more people in-person or online



                    4. Connect with me, Hayleigh Hayhurst:

                      Website: https://www.espressopodcastproduction.com/

                      YouTube: https://www.youtube.com/@EspressoPodcastProduction

                      Instagram: https://www.instagram.com/espressopodcastproduction/

                      TikTok: https://www.tiktok.com/@espressopodproduction


                      Music: John Kiernan. www.johnkiernanmusic.com

                      Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

                      27 min
                    5. 112. Motherhood, Entrepreneurship, and Building a Community of Business Owners with Laura Sinclair

                      Laura Sinclair believes that you and your business deserve to be seen. With over a decade of experience building digital marketing strategies for some of the world’s biggest brands, Laura has dedicated her life's work to teaching women how to grow their businesses and take big leaps into their entrepreneurial dreams through her podcast, courses, and events.


                      Laura went from corporate dropout to multi-six figure business owner. Her journey ranges from public relations, sports marketing, sponsorship marketing and social media management, to nutrition coach, gym owner, women's event host, community builder, author, podcast host, investor, and CEO.


                      Laura is a mom of two, CEO of the boutique social media marketing agency, The LJ Social Agency and the host of This Mother Means Business podcast. 


                      Action Steps:

                      1. Figure out what you are avoiding in your business.
                      2. If you want to make a change, audit your life and see if it is possible.
                      3. Are you rushing business? Give yourself grace - business is a long game. 

                      4. Connect with Laura:

                        Instagram: https://www.instagram.com/itslaurasinclair/

                        This Mother Means Business: https://thismothermeansbusiness.buzzsprout.com/

                        Get Free Business Help: https://www.laura-sinclair.com/community-connection

                        Community: www.thismothermeansbusiness.com



                        Connect with me, Hayleigh Hayhurst:

                        Website: https://www.espressopodcastproduction.com/

                        YouTube: https://www.youtube.com/@EspressoPodcastProduction

                        Instagram: https://www.instagram.com/espressopodcastproduction/

                        TikTok: https://www.tiktok.com/@espressopodproduction


                        Music: John Kiernan. www.johnkiernanmusic.com

                        Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

                        41 min
                      5. 111. Blogging to Drive Organic Business Growth & Redefining the Luxury Travel Industry with Courtnie Nichols, Founder of TravelBash

                        Courtnie Nichols, the owner of TravelBash, joins the podcast to talk all about blogging, SEO, becoming the thought leader in your industry, and so much more. 


                        Courtnie is a highly accomplished entrepreneur and travel industry expert. She is the founder of TravelBash, a destination wedding concierge, and the CEO of TRVLB, a luxury travel design studio that specializes in creating bespoke travel experiences for discerning clients. Additionally, Courtnie serves as an advisor and consultant to various travel brands, helping them craft tourism marketing strategies that resonate with modern cultural travelers.


                        With years of experience as a successful fundraiser, Courtnie's passion for travel led her to pursue a career in the travel industry. She is a certified agent, event planner, and natural connector, who leverages her expertise to create VIP experiences for her clients. Moreover, she is a vocal advocate for a more inclusive travel environment, particularly for people of color.


                        Courtnie's remarkable journey has taken her all over the world, starting with her first solo flight at the age of 10. She has lived in Europe and explored countless destinations, which gives her a unique perspective that she shares with her clients. When she isn't traveling or consulting with travel brands, Courtnie resides in Radford, VA, with her husband, Darris, who is the Head Men's Basketball Coach of the Radford University Highlanders.



                        Resources:

                        They Ask, You Answer: https://marcussheridan.com/they-ask-you-answer/

                        Building a Story Brand: https://www.amazon.com/Building-StoryBrand-Clarify-Message-Customers/dp/0718033329?_encoding=UTF8&qid=&sr=&linkCode=sl1&tag=donaldmille0e-20&linkId=808a3e50ee65a7b443011a7f283ced6a&language=en_US&ref_=as_li_ss_tl



                        Action Steps:

                        1. Sit down and figure out what you really want to do with your life. 
                        2. Figure out how you can create the life that you want - take action! 
                        3. Find someone who is doing what you want to do, and connect with them!


                        4. Connect with Courtnie:

                          Website: https://www.travel-bash.com

                          LinkedIn: https://www.linkedin.com/in/courtnienichols/



                          Connect with me, Hayleigh Hayhurst:

                          Website: https://www.espressopodcastproduction.com/

                          YouTube: https://www.youtube.com/@EspressoPodcastProduction

                          Instagram: https://www.instagram.com/espressopodcastproduction/

                          TikTok: https://www.tiktok.com/@espressopodproduction


                          Music: John Kiernan. www.johnkiernanmusic.com

                          Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

                          47 min
                        5. 110. Leveraging Influencers to Grow Your Business with Alessandro Bogliari, Influencer Marketing Factory

                          Today we are getting into the world of influencer marketing with Alessandro Bogliari. Alessandro is a digital entrepreneur and growth marketer, serving as the Co-Founder & CEO of The Influencer Marketing Factory. This global agency specializes in influencer marketing, assisting brands and companies in launching campaigns on TikTok, Instagram, and YouTube. 


                          We discuss how businesses should be staying on top of the next big thing, if small businesses should be using influencer marketing to grow, and how case studies can help your clients decide to go with your services! 


                          Action Steps:

                          1. Take one step towards what you want to achieve with your business.
                          2. Stop thinking you will fail. Just go all in! 
                          3. Market yourself and attend events that will help you grow your business. 

                          4. Connect with Alessandro:

                            Website: https://theinfluencermarketingfactory.com/

                            LinkedIn: https://www.linkedin.com/in/alessandrobogliari/

                            The Influence Factor Podcast: https://podcasts.apple.com/us/podcast/the-influence-factor-by-the-influencer-marketing-factory/id1587732837



                            Connect with me, Hayleigh Hayhurst:

                            Website: https://www.espressopodcastproduction.com/

                            YouTube: https://www.youtube.com/@EspressoPodcastProduction

                            Instagram: https://www.instagram.com/espressopodcastproduction/

                            TikTok: https://www.tiktok.com/@espressopodproduction


                            Music: John Kiernan. www.johnkiernanmusic.com

                            Produced by Espresso Podcast Production: https://www.espressopodcastproduction.com/

                            45 min

                          About Employee To Boss: Entrepreneurship, Side Hustles, and Business Growth Tips from Experts

                          From the publisher's feed

                          Welcome to the Employee To Boss podcast!

                          Employee To Boss is for everyone with an entrepreneurial spirit… For those wanting to start their business, for those wanting to go all-in on their…