Knowing your ideal client is something that pretty much all photographers have heard that they need to understand, yet so few actually understand the importance of REALLY knowing your ideal clients at the heart level. This is THE KEY to upleveling your business and elevating the quality of clients you attract. I’ll be talking all about how going deep with understanding my ideal clients took me from $2500 weddings to $7,000, $8,000+ weddings in less than a year.