Ep 205: Encouraging and Handling Reviews

Market Proof Marketing · Encouraging and Handling Reviews

Andrew Peek, Sarah Simmerman, and Julie Jarnagin discuss how home builders can encourage good reviews and how they can handle the not-so-great ones. The team discusses youtube marketing for home builders, google analytics 4, and the upcoming Online Sales & Marketing Summit happening September 20-21, 2022 in Phoenix, AZ.

Story Time (1:12)Sarah shares the story of a family friend looking for their first home and how they now have to adjust their home search due to the material cost increases and increasing interest rates.Julie shares the experience of working with a writer who asks for a review at the wrong moment and why there’s an art to asking for a review. Andrew discusses the expectations of marketing on youtube and the average costs he's seeing.Supporting PartnerThe Market Proof Marketing Podcast is brought to you in partnership with Opendoor. Opendoor partners with homebuilders across the country in over 2,000 sales offices and has helped help generate more than $2 billion in new construction home sales. Visit Opendoor.com/doyouconvert to learn more about how you can partner with Opendoor. In the News (23:01) Online Sales Academy | September 20-21, 2022 | Phoenix, AZ | www.onlinesalessummit.comHow to set up Google Analytics 4 using Google Tag Manager (https://searchengineland.com/)TikTok testing search ads Many brands already know TikTok drives sales. TikTok search ads could help attract qualified traffic (and get valuable keyword data). (https://searchengineland.com/)Twitter’s ‘Professional Accounts’ profile setting is now available to all users (https://techcrunch.com)Two new ways to control your IG Feed (https://about.fb.com/news/)Taking Action Against Fake Customer Feedback and Reviews (https://about.fb.com/news/)Questions? Comments? Email [email protected] or call 404-369-2595 and we’ll address them on the next episode. More insights, discussions, and opportunities in the Market Proof Marketing Facebook group.Subscribe on iTunes > https://now.doyouconvert.com/mpm-itunesFollow on Spotify > https://now.doyouconvert.com/mpm-spotifyListen On Stitcher > https://now.doyouconvert.com/mpm-stitcherA weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and other team members from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on a relevant marketing topic. We’re here to help you – not to sell you!Opendoor is a supporting partner of the Market Proof Marketing Podcast. Visit Opendoor.com/doyouconvert to learn more about how you can partner with Opendoor. Offer eligibility varies. Opendoor is represented by Opendoor Brokerage Inc., License 02061130, in California and Opendoor Brokerage LLC in its other markets. The post Ep 205: Encouraging and Handling Reviews appeared first on Online Sales and Marketing for Home Builders - DYC.