This week on the podcast i'm joined by Sim Whatley, Sim is the founder of Duck Camp Company. Sim grew up hunting and fishing in Southern Louisiana and those early passions became the foundation for Duck Camp Co which is a new hunting and lifestyle apparel company based out of Austin, Texas. Being from the south, Sim knows the struggles of hunting in heat and humidity and has designed his apparel for not only that, but also to get you through the other elements that waterfowl season can throw at you in the south. Listen as Sim describes the companies deep roots in hunting and fishing, and how the camaraderie around the duck camp led to a brand lifestyle.