North Star metric, or how analytics can get your team to align and cooperate

When done right, analytics translates your strategy into simple and actionable metrics. Thanks to this, your teams can use them to focus their effort to achieve the biggest impact possible by working on clearly defined, shared goals. In this presentation, you'll learn about the best ways to get there and typical traps and problems to watch out for. Special focus will be given to the North Star metric: the single product metric that, if you can find it, can coordinate and align the efforts of everyone in the product.