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Enhanced CPC Bidding is Going Away
Google is phasing out Enhanced CPC (eCPC) bidding starting October 2024, with full removal by March 2025. Is this change something to worry about?
Enhanced CPC allowed Google to adjust bids slightly above or below your set max CPC based on conversion likelihood. Still, with newer smart bidding options like Target CPA and Target ROAS, Enhanced CPC has become redundant.
Learn what options are best for maintaining control or leveraging Google’s automation.
🚀 Dominate Google Ads and grow your business: https://stubgroup.com/
Connect with StubGroup on Social Media:
--------------------------------------------------
🐦 Follow us on X: https://twitter.com/stubgroup
📱 Like us on Facebook: https://www.facebook.com/StubGroup/
👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/
📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/
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By StubGroupGoogle is phasing out Enhanced CPC (eCPC) bidding starting October 2024, with full removal by March 2025. Is this change something to worry about?
Enhanced CPC allowed Google to adjust bids slightly above or below your set max CPC based on conversion likelihood. Still, with newer smart bidding options like Target CPA and Target ROAS, Enhanced CPC has become redundant.
Learn what options are best for maintaining control or leveraging Google’s automation.
🚀 Dominate Google Ads and grow your business: https://stubgroup.com/
Connect with StubGroup on Social Media:
--------------------------------------------------
🐦 Follow us on X: https://twitter.com/stubgroup
📱 Like us on Facebook: https://www.facebook.com/StubGroup/
👥 Connect with us on LinkedIn: https://www.linkedin.com/company/stub-group/
📷 Follow us on Instagram: https://www.instagram.com/stubgroupadvertising/