In episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Harry Kargman, CEO & Founder of Kargo, to discuss the importance of creativity in mobile ads and using omnichannel advertising to break through the clutter and engage consumers. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here -programmatic.lamar.com


00:00 - 04:43 Introducing Harry Kargman 
04:38 - 14:33  What Kargo Does 
14:41 - 23:23 Kargo Ads & Impressions 
23:28 - 29:50 Creative Composer 
29:56 - 34:43 Ads During COVID
34:47 - 37:00 Online Video & Connected TV Strategy 
37:07 - 40:24 Foundationally Stable 
40:27 - 46:47 Looking Back 20 years
46:36 - 47:46 Kargo's Growth Towards The Future