The user experience your brand creates can either make sales, or lose them. The more proactive you are in optimizing your customers onsite and purchasing experience, the more you'll see an increase in efficiency and revenue. Today we're welcoming Rich Rudzinski, Founder & CEO of Tragic Media into the studio to chat about the variety of companies he's worked with and how his team has helped them to enhance their websites, customer flow and more to help them avoid projects that could've been "tragic" for their business.