The article discusses the "Free Our Feeds" initiative, a fundraising campaign aiming to protect the decentralized technology of Bluesky and foster an open social media ecosystem resistant to control by single entities or billionaires. This initiative seeks to prevent the kind of control exhibited by Elon Musk on Twitter and Mark Zuckerberg on Meta.
The campaign, supported by notable figures like Jimmy Wales and Mark Ruffalo, envisions a non-profit foundation to ensure Bluesky's long-term independence. Commenters offer additional perspectives, suggesting encryption and biometric authentication as crucial elements for a truly free and secure platform, while others highlight existing decentralized alternatives like ActivityPub and the Fediverse.
The core argument is that alternative models beyond the current capitalist structure may be needed for a healthier digital sphere.
This article is also available in English on my Medium page, «Could Free Our Feeds free us from the control of rapacious, politicized social networks?»