Prague Marketing Meetup

💼🎯 Enterprise Marketing: How to Get Started

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Nowadays you cannot speak about B2B marketing without coming across Account-Based Marketing or Enterprise Marketing.

To learn how to get started with Enterprise Marketing, I am travelling to Warsaw to learn from Jakub Lebuda. Since founding Clipatize in 2017, his B2B agency has been helping enterprise businesses across Europe, the Middle East, and Africa.

In this online event, we are going to discuss:

  • 💼 The main difference between Enterprise Marketing and lead generation
  • 🪜 The first steps a marketing leader can take to get started
  • 🤔 The different approaches you can choose from
  • 💪🏼 How to cooperate with sales and after-sales teams
  • 📊 What metrics to look at
    • ...more
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    Prague Marketing MeetupBy Leo Alshafei