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EntmtMktg: Confidential episodes
- Brands in the USA
This week we chat about brands in Town & Country's list of "The Patriotic Movies You Should Watch on the Fourth of July."
51 min - Horror insight with EntSight
We are joined by special guests David Murphy and James Box from EntSight to further discuss why brands shouldn't fear horror movies.
39 min - History of Horror: Part 2
Continuing our discussion on the history of horror. We finally get to modern horror from the past 30 years.
56 min - History of Horror: You're Gonna Need a Bigger Podcast
The duo discuss the history of horror films and why brands shouldn't avoid this genre. Topics include German Filmmaker roots, classic monsters & horror franchises and where the genre is today.
1 hr 7 min - Entertainment Marketing Players: Love the Player and the Game
This week we chat about the folks behind the scenes of entertainment marketing. Topics include an overview of the players involved, how brand and production players work together, metaphors and Craig liking baked goods.
39 min - Talent Engagement: How to Harness the Power of Celebrity
We have a special guest with us to discuss talent and brands. Today we welcome talent expert, Candice Tab, and wish her a happy birthday!
37 min - Entertainment Marketing Mistakes: When Sh#t Goes Sideways
Even with the best laid plans, entertainment marketing doesn't always go as planned.
47 min - Show Me The Brands: Product Placement in Tom Cruise Films.
This week we discuss the brands in some of our favorite Tom Cruise films. Topics include Risky Business, Top Gun, Daphne's love of Tom and brand trends in his films.
46 min - The Brand Pack: Product Placement and John Hughes 80's films.
This week we discuss the brands in some of our favorite John Hughes films.
47 min - Video Games: This One's for the Gamers
Daphne takes a backseat, while Craig and Eric talk brands and the gaming space. Topics include the different types of brand integrations in gaming, consoles and types of games. We also want to wish Eric a happy birthday!
1 hr 8 min
About EntmtMktg: Confidential
From the publisher's feed
EntmtMktg: Confidential features conversations discussing the ins and outs of entertainment marketing. Podcast topics range from the basics of product placement to brand strategy to our experiences in…
the business. Join us to learn a bit about how brands can best navigate the entertainment space and why content creators should not run away from brand partners, but embrace them.