There is always a primal instinct within us to create something new. This instinct also applies to agency owners. But, is that really true? What will you do if you are doing 99% right in your agency but still fail? People make recipes and plans for a reason. Trial and error is a stupid approach.

In this episode, Charley dives deep on how following the plans from other agencies can help you not to take the route of trial and error, how one wrong move and makes a massive ripple effect on your business, and how ratios of your ingredients play a significant role in your agency.

Show Notes:

0:00 - Intro

0:49 - An Experience with Experimental Cooking

5:23 - Cooking the RIGHT Business

9:45 - Summary and Closing Remarks

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