Turned On Podcast

Ep. 041: How to Get People to Buy at Freakish Rates with Clarity in your Message with Todd Hartley


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Todd Hartley - The go-to digital advisor for celebrities, world leaders and enterprises. 

  • His Turned On Moment in his career recently that made him realize that people don't buy when they are confused
  • How he creates massive clarity for his clients and how it makes it easier for people to say "yes" to your service or product
  • When you eliminate confusion people will buy at a freakish rate
  • How to get clarity in you message so the marketplace remembers you 
  • Why Video gets the best results to make things crystal clear
  • How selling to different personas for the same service helps you stand out 
  • The difference between thinking "they just aren't smart enough to get it" vs "I didn't provide enough clarity"
  • How to be masterful at selling someone else's product when we are subject to THEIR marketing and story 
  • What makes your customer or prospect "lean in"
  • What we can learn about sales through dating 
  • The one thing we can "transact" before any sale is made
  • The 5 step/question guideline for your customers path and how you should "speak" to them
  • In today's world you will not sell if you do not know or identify your competitors limitations 
  • What are the lingering doubts that stop people from being able to make a decision to buy
  • How to blend frequency of message with memorability for maximum results


www.toddhartley.com


www.wirebuzz.com


LinkedIn @ToddHartley

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