After a week off - Kate and Jonathan return to discuss if Amazon is truly being helpful with their new AI tool, why apps in store are useful and lucrative as Walmart reveals their holiday plans, and what might be holding in-store retail media back.

Story One:

Amazon Launches New AI Shopping Tool in US for the Indecisive

https://www.businessoffashion.com/news/technology/amazon-launches-new-ai-shopping-tool-in-us-for-the-indecisive/

Story Two: 

Walmart Looks to ‘Rewrite the Holiday Playbook’ with New In-Store AI Experiences

https://www.retailtouchpoints.com/topics/data-analytics/ai-machine-learning/walmart-looks-to-rewrite-the-holiday-playbook-with-new-in-store-ai-experiences

Story Three:

IAB Europe updates retail and commerce media landscape map 

https://ppc.land/iab-europe-updates-retail-and-commerce-media-landscape-map/

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