In episode 1 of the Data Center Go-to-Market Podcast, you’ll learn how to modernize your data center go-to-market strategies to align with changing buyer preferences in this webinar presented by Joshua Feinberg. Feinberg provides insights on adapting your sales process, building an effective team, connecting marketing, sales and product, and using content marketing strategies. Discover tips for prospecting and closing more deals in today's digital buying journey.

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0:00 Coming Up In this episode of the Data Center Go-to-Market Podcast

3:27 Data Center Go-to-Market 101

5:02 Agenda

6:25 Adapt Your Sales Process

10:32 Build Your Team

15:40 Connect the Dots

19:02 Get on the Radar Screen of the Right Buyers

25:04 Plan, Create, and Distribute Your Content