Placemaking is an art, and maybe a little bit of science. In retail, it’s critical. We dive into placemaking with our special guest, Yann Mathias, Director of Innovation and Impact at MTArt Agency. 

We discuss some of the more intangible parts of retail that are critical including the state of retail design today, the evolution to experience design, being authentic to your brand and creating memories.

Placemaking is an art, and maybe a little bit of science. In retail, it’s critical. We dive into placemaking with our special guest, Yann Mathias, Director of Innovation and Impact at MTArt Agency. We discuss some of the more intangible parts of retail that are critical including the state of retail design today, the evolution to experience design, being authentic to your brand and creating memories.

Ep. 10 Retail Placemaking

We’ve entered a new era of retail, the era of the Customer Channel, where Shoppers rule. This requires retailers and brands to be empathetic and supportive of their customers in every way.

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Ep. 10 Retail Placemaking

Ep. 10 Retail Placemaking