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Ep 10- The Subscription Think Tank: Marisha Lakhiani on Building Communities For Rapid Growth
Welcome to the next episode in our Subscription Think Tank series!
In this episode, we'll be interviewing Marisha Lakhiani, VP of marketing at Mindvalley, to discuss rapid subscription growth, lifelong communities, and how to market products during the economic squeeze.
Listen now to discover:
Why A/B testing stretches beyond what most marketers do
How to create bestselling products by listening to audience feedback
How Mindvalley built strong communities full of brand ambassadors
Marisha'a tips for a good upsell and cross-sell strategy
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By Zephr
5
11 ratings
Welcome to the next episode in our Subscription Think Tank series!
In this episode, we'll be interviewing Marisha Lakhiani, VP of marketing at Mindvalley, to discuss rapid subscription growth, lifelong communities, and how to market products during the economic squeeze.
Listen now to discover:
Why A/B testing stretches beyond what most marketers do
How to create bestselling products by listening to audience feedback
How Mindvalley built strong communities full of brand ambassadors
Marisha'a tips for a good upsell and cross-sell strategy