https://duplicationnation.com/ In this episode Randy discusses the upcoming Recruiting Lab and shares a case study of a successful product launch campaign his team created for a client company. The campaign involved producing a documentary-style video about athletes and peak performance, which was premiered in a worldwide live stream event. You’ll learn the importance of focusing on benefits rather than features in marketing materials, how to make them more customer-centric, and train your team members to produce much higher sales. Please like, rate, and share. Details on the Lab and be found at: https://duplicationlab.com/