Lazy Entrepreneur Podcast

Ep 102 - How To Delegate To Your Graphic Design Virtual Assistant


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What Your Graphics Design VA Needs To Know?

The first step is sharing your brand identity to your graphics design VA so they are aware of the look, feel, and visual identity of your brand. Once you do that, you can proceed with assigning types of graphics you can assign to your VA.

Product Design
If you need a product designed, a skilled graphic design virtual assistant should be able to convey it through a prototype. Simply ensure that your graphics VA researches thoroughly to avoid concerns like copyright issues with other products in the same identity.

Branding Design
In general, your marketing strategy should represent how you want your target market to perceive you because branding shapes a consumer's perception therefore, your portrayal of your brand should always be on top of your target audience's mind. 

Website Graphics
Given that graphics design VAs are experts in their field,  they have a better understanding of user experience (UX) design when it comes to building a website. The design should match the type of branding your business has, so make sure that you take your brand book to heart.

Social Media Graphics
Your graphics VA must be capable of producing eye-catching visuals that will entice your target audience. Compelling copy and captions should be supported by strong graphics because they are part of your branding. 

Tips On Working With Your Graphic Design VA

Set Clear Communication And Expectations
Practice proper communications with the team your VA then,  choose a communication tool or platform that you both utilize and make sure that groups are properly set up so that everyone involved is always in touch. Create a standard operating procedure (SOP)  so you can simply delegate work to someone else if your graphics VA is unwell.

Set A Clear Time When Your Graphic Design Virtual Assistant Can Work
Ensure that this is followed from Day 1 depending on the agreed-upon set hours. Also, make it clear that they must be present and on time if they are required to attend meetings.

Discuss Plan B
If there are any power or internet outages while they are working on the project, make it clear that they must share these details with you in order for you to provide them with support.

Share Your Company Culture
Teach your VA, your company's culture so that they can work well with the team assigned to them, it's important that your graphic design VA understands the values of the people with whom they will be working.

Use A Task M

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Lazy Entrepreneur PodcastBy Kristy Yoder

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