Turned On Podcast

Ep 105: Building Your Content Arsenal


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  • Storytelling is a lot like joke telling
  • We're in the "age of the influencer" so influence
  • You need range. Don't be a one-trick pony
  • Engage your audience knowing we're more alike than different
  • Creating profit from your experiences
  • Possess a deep cultural reference drawer and be able to access it quickly
  • Information alone does not equal transformation. Use words to connect
  • Building online trust is crucial to success
  • Six degrees of separation - books, podcasts and documentaries
  • Teach your passions and always ask where the teaching moment is
  • Dialogue vs. Monologue - Using conversational language online

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Turned On PodcastBy Angelike and David Norrie

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