Amanda Lutz has one true love, and that is SEO. She teaches the masses how to make SEO better, one meme at a time on LinkedIn, and has acquired a loyal and engaged following. Who better than Amanda to answer our alumni and students’ most burning questions?As they discuss SEO best practices, Fab and Amanda profess our love for headers and bullet lists, the psychology of reading and writing for SEO, and bust a few myths along the way.How much of a big deal is SEO on social media? Are keywords that important? Spoiler alert, the answer is yes. Amanda believes that digital marketing should be as simple and fun as possible - something Fab agrees on.

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