Alt Marketing School

By Fab Giovanetti

Weekly audio classes straight in your earbuds (or headphones, if you are ol' school like us). Learn how to market to hearts, not brain and hear from the brightest marketing minds, keep up to date w

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FAQs about Alt Marketing School:

How many episodes does Alt Marketing School have?

The podcast currently has 357 episodes available.

Alt Marketing School episodes:

August 26, 2026 EP 309 - Would you Enrol in s $142K Influencer Degree?
There is a new co-host in town, and it's our lovely coach Paulina. We talk about the rise of influencer marketing, the legitimacy of influencer as a career, gender dynamics in the industry plus a feel-good campaign to finish it all off.
About your teacher
Paulina Folaron is passionate about anti-hustle ways of working while helping people scale their businesses and streamline operations. She specializes in analytics and creating sustainable marketing strategies that prevent the dreaded digital burnout, helping her clients build businesses without being on all the platforms, all the time.
Website: click here
Podcast: listen here
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
25min
August 23, 2026 EP 308 - Summer School Snippet: Becoming a Consultant
Timon Spiesschaert talks about his journey from employee to freelance consultant, sharing how his unique mix of history, HR, and marketing helps companies craft human‑focused stories.
Catch up with the full class and grab your FREE ticket for Summer School: https://amschool.click/summerschool
ABOUT YOUR TEACHER
Timon Spiesschaert is a copywriter and marketing consultant focused on one thing: getting people to actually read (and act on) the words in front of them. When Timon isn’t writing blog posts, emails, and web copy, Timon is building campaigns, ads, and funnels — the full Awareness-to-Delight journey — grounded in thorough client research, customer journeys, and targets you can actually track. Timon is always up for a challenge, an exciting partner, or an opportunity.
Connect on Linkedin: LinkedIn
Check out Website: Website
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
OUR SPONSORS 🪩
From Christmas to Valentine’s Day, access Billo's complete guide to winning holiday ad creatives: click here
Create AI-driven surveys so your market research can reach the elite status with Survey Monkey: find out more
View all sponsors and offers
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
14min
August 19, 2026 EP 307 - What Marketers Should Know about the EU AI Act
Fab enlists one of the big guns (the wonderful Sooz Young) to discuss the the impact of the EU AI Act on small businesses and marketers, the need for AI governance, and the ethical and legal implications of AI usage.
ABOUT YOUR TEACHER
Sooz Young for technology coaching, digital skills training and AI strategy for businesses across Scotland and the UK.
Website: click here
Join the free masterclass for small businesses, startups and sole traders across Scotland and the UK who need to understand where they actually stand, without wading through material built for organisations ten times their size: RSVP here
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
29min
August 16, 2026 EP 306 - Future-Proofing Your Marketing Career
Skip Wilson shares expert insights on modern advertising and offers a free marketing audit plus a go‑to‑market plan to help listeners boost their omnichannel strategies.
Catch up with the full class and grab your FREE ticket for Summer School: https://amschool.click/summerschool
ABOUT YOUR TEACHER
Skip Wilson is the founder and CEO of DRAFT Media Partners and former Vice President of Digital Media at iHeartMedia. His work in marketing technology and advertising strategy has been featured in Forbes, and he was named a Top 100 Innovator & Entrepreneur in 2026. He hosts The Advertising Podcast and helps agencies and brands scale modern advertising.
Links: LinkedIn | Instagram | Website
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
OUR SPONSORS 🪩
From Christmas to Valentine’s Day, access Billo's complete guide to winning holiday ad creatives: click here
Create AI-driven surveys so your market research can reach the elite status with Survey Monkey: find out more
View all sponsors and offers
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
18min
August 12, 2026 EP 305 - The Simple Way to Stand Out as an Independent Agency
Join Ben for our live Q&A in a few weeks and grab your FREE ticket for Summer School: https://amschool.click/summerschool
Small agency or consultant? Join Fab and a whole line up of marketing rockstars of November 13th at the Business of Marketing: https://amschool.click/business
If you’re a small agency trying to compete with bigger brands, this episode is for you. We’re diving into how indie agencies can win by leaning into personality, sharpening their niche, and building simple systems that actually bring in leads with the great Ben Abbott, who’ll be joining us for our Summer School Grand Finale.
ABOUT YOUR TEACHER
Ben Abbott is the co-founder of White Tiger Digital, a performance-driven digital marketing agency helping businesses generate measurable growth through SEO, paid advertising, lead generation and web development.
Known for his straight-talking, commercially focused approach, Ben specialises in building marketing strategies that drive enquiries, revenue and long-term visibility — with a particular focus on AI-driven search and local lead generation.
LinkedIn: linkedin.com/in/thebenabbott
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
17min
August 09, 2026 EP 304 - Getting Into Marketing When You Have “No Experience”
Laurie Macpherson shows how you can break into marketing and boost your business on LinkedIn—even if you’ve never had any experience.
Catch up with the full class and grab your FREE ticket for Summer School: https://amschool.click/summerschool
ABOUT YOUR TEACHER
Laurie is a respected Career and LinkedIn mentor who has been supporting people to find work for the last 10 years. She has used LinkedIn to grow the career mentoring side of her business for the last 6 years, and now generates around 40% of her revenue from a cold audience on the platform, without ever being corporate, or saying that she's "delighted to announce!" She helps business owners to be R.E.A.L on LinkedIn so that their potential customers, collaborators and referral partners understand "why them", and they are able to be heard above the noise in a crowded market.
Connect on Linkedin: LinkedIn
Connect on instagram: Instagram
Check out the website: Website
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
OUR SPONSORS 🪩
From Christmas to Valentine’s Day, access Billo's complete guide to winning holiday ad creatives: click here
Create AI-driven surveys so your market research can reach the elite status with Survey Monkey: find out more
View all sponsors and offers
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
13min
August 05, 2026 EP 303 - Founder-Led Content: Why Your Face Is Your Best Marketing Strategy
Join Fab, Jess and a whole line up of marketing rockstars of November 13th at the Business of Marketing: https://amschool.click/business
In this throwback episode, seeing a very beloved co-host coming back, Fab and Jess explore the rise of founder-led content, the evolution of content creation, employee-generated content, visual content, and branding.
ABOUT OUR TEACHER
Jess Bruno is a social media content strategist who supports service-based providers. She creates engaging, purpose-led content that leads to significant conversion results. Her nurturing 'done with you' coaching programs cover social media mindset and create a bespoke strategy, using her 10 years of digital marketing experience.
Linkedin: linkedin.com/in/jessicasophiabruno/
Instagram: https://instagram.com/thatjessbruno
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
15min
August 02, 2026 EP 302 - Fractional CMOs: What Marketing Leadership Really Looks Like
Jess Shirra shares friendly, down‑to‑earth insights on what it really means to be a Fractional CMO and how customer‑first marketing can boost your business.
Catch up with the full class and grab your FREE ticket for Summer School: https://amschool.click/summerschool
ABOUT YOUR TEACHER
Jess Shirra is a Fractional CMO, and the founder of Fractional CMO School. Her days are spent supporting her 7-figure clients, helping them grow their membership + course businesses. Additionally she mentors other marketers to launch and grow their own Fractional CMO business. With more than 15 years in the field, she's led marketing for both high-growth startups, well-known global names like Lululemon, Pottery Barn, Jenna Kutcher, Strava, and Deloitte to name a few. Jess' philosophy is rooted in customer-first marketing, which she believes makes marketing and sales effortless and cultivates fiercely loyal brand advocates. She upholds that the key to true excellence is focusing on doing fewer things, but executing them exceptionally well.
Links: LinkedIn | Instagram | Website
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
OUR SPONSORS 🪩
From Christmas to Valentine’s Day, access Billo's complete guide to winning holiday ad creatives: click here
Create AI-driven surveys so your market research can reach the elite status with Survey Monkey: find out more
View all sponsors and offers
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
24min
July 29, 2026 EP 301 - You Already Have the Skills to Be a Great Marketer
Positive Impact Marketing certification — next cohort starts September 8th
Burnout doesn't mean you've lost your spark for marketing. It just means you've buried it for a bit.
This episode is Sonia's story: burnt out, running her own agency, waiting for a project to reignite her excitement, and it never quite did until she joined our Positive Impact Marketing certification. A few branding and strategy assignments later, she found her way back to the parts of the job she actually loves.
ABOUT YOUR TEACHER
Marketing strategist, copywriter, and brand and web designer working with impact-driven brands and NGOs.
LinkedIn: linkedin.com/in/soniamoroniduru
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
15min
July 26, 2026 EP 300 - 30 Reminders From 300 Episodes
A milestone episode: 300 episodes of Alt Marketing School. Fab shares 30 reminders: one for every 10 episodes it took her to learn them.
This one is for the marketers who are doing the most and still somehow feel behind. If your brain’s got 47 tabs open, your strategy keeps getting bumped by “urgent” stuff, and you’re second-guessing every idea you have… this one’s for you.
It’s marketing, business, and life stuff, plus a tiny celebration moment for what the show’s helped build so far (150+ scholarship students, 260 community members, 30+ partners, and 20,000+ marketers reached through free initiatives).
BECOME A SMARTER MARKETER 👇
Get weekly lessons in your inbox for £0: Signup for the newsletter
CONNECT WITH AMS 🤝
Our course library
Our certification
SUPPORT 🫶
Leave a review on Apple Podcasts
Leave a rating on Spotify
...more
8min

FAQs about Alt Marketing School:

How many episodes does Alt Marketing School have?

The podcast currently has 357 episodes available.

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Alt Marketing School

FAQs about Alt Marketing School:

How many episodes does Alt Marketing School have?

Alt Marketing School episodes:

FAQs about Alt Marketing School:

How many episodes does Alt Marketing School have?

More shows like Alt Marketing School

The GaryVee Audio Experience

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