Customer Experience Patterns Podcast

Ep. 11 Delivering And Meauring Humanity In CX


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Zanna van der Aa is back for Part 2. She talks us through the importance of humanity to great customer experience, how to bring the human touch to digital experiences, how to measure humanity in a customer experience, why that human touch makes employee experience and company culture better, and why NPS is overrated.


It's an action-packed episode!


Zanna's website

Zanna van der Aa on LinkedIn

Find me on LinkedIn


Thanks to my talented colleague Emily Tolmer for the cover art. Thanks to my friends at Moon Island for the music.

Hosted on Acast. See acast.com/privacy for more information.

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Customer Experience Patterns PodcastBy Sam Stern

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