The main factors in my now routinely reaching $50k/month and our first $100k revenue month are:
* 1 offer, 1 avatar. Focus on one thing and get really good at it.
* Work hard AND smart - working smart means working with leverage - and to get leverage, you need cash. So hustle your way to a surplus and then invest
Have the right frames of mind: Go towards the pain, not away from it. What you want lies on the other side of a wall of pain.
Surround yourself with the right reference points. I keep listening to Alex Hormozi and Cole Gordon who say things like "getting to $100k / month is very basic" and "very small businesses... basically anything below $3m revenue". And accepting that right now you're in a lonely season of your life.
Here's the key takeaway: Reaching $50-100k/month has technical requirements (such a limiting the amount of things you sell) and the right mindset ingredients.
This is the State of Client Acquisition Podcast - where we dissect the art and science of client acquisition for consultants, B2B coaches, and agency owners.
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