The Unconventional Path: Entrepreneurship and Innovation Stories and Ideas.

EP-117 Yael Joffe - 3X4 Genetics


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Today we are excited to be joined by Yael Joffe.  Yael is a serial entrepreneur and the founder of her current business, 3X4 Genetics, a nutrigenetics company that launched in 2018. 3X4 Genetics does genetic testing and focuses on genetic aspects of diet, exercise, lifestyle, and health. Yael has co-authored two books on genetics and is also an adjunct professor at Rutgers University. Yael joined me from her home in South Africa via Skype.

You can check out 3X4 here:

https://www.3x4genetics.com/

You can find her book at Amazon here:

https://www.amazon.com/Its-Not-Just-Your-Genes/dp/0977636305/ref=sr_1_1?dchild=1&qid=1613496688&refinements=p_27%3AYael+Joffe&s=books&sr=1-1&text=Yael+Joffe

We love to hear from our listeners, send us your questions, comments, and suggestions at [email protected] - we will answer your questions in a future episode.

Thanks for listening,

Bela and Mike

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