In this episode of the Get Up and Scale Podcast, we’re thrilled to welcome Brennen Bliss, CEO of Propellic, an SEO agency renowned for its expertise in the travel industry. Brennen has an impressive track record, starting with humble beginnings and growing into a leader in digital marketing. Join us as we delve into Brennen’s journey and explore the latest trends and strategies in SEO and paid media for travel and tourism businesses.

Key topics include:

• SEO Fundamentals: Understanding the core aspects of SEO, including content strategy, technical SEO, and authority building.

• Impact of AI on SEO: How Google’s shift towards AI-generated search results is changing the landscape and what businesses need to do to adapt.

• Practical Tips: Brennen’s advice on conversion tracking, effective ad budgeting, and local SEO strategies for tours and activities.

• Future of Paid Media: Insights on new ad formats and how to leverage first-party data for retargeting in a world without third-party cookies.

• Case Studies: Real-life examples of SEO successes and challenges faced by travel companies.

 

Find Brennen Bliss

His Agency: https://www.propellic.com/

LinkedIn: https://www.linkedin.com/in/brennenbliss/

Don’t miss this insightful conversation packed with actionable tips to help you scale your travel business.