Russell Woodward is the senior manager of product marketing at Texas Beef Council. In his role, he fosters strategic partnerships and builds programs to strengthen the beef presence in the retail and foodservice sector.

Growing up on a farm in North Texas, he knows how personal producers take growing and raising quality products for the consumer’s plates. His desire to pursue a career in the meat industry led him to Texas A&M University where he earned a bachelor’s degree in food science, with a special emphasis in meat science.

Russell has been with Texas Beef Council since 1996. He brings knowledge and experience from his previous work with the National Cattleman’s Beef Association and the National Livestock and Meat Board to his role.

By serving on the Texas Restaurant Association Education Foundation Board of Trustees, Russell is able to ensure beef is part of the conversation throughout Texas, among the foodservice sector. He is also a member of the American Meat Science Association to stay at the forefront of the industry. Watch Full-Length Interviews: https://www.youtube.com/@TexasTalks