In this week’s Saturday Sparks, Adam Bauer shares hard-earned insights on marketing guarantees, warning signs in agency contracts, and how trades professionals can avoid being burned by vague promises.

You’ll also walk away with 8 actionable social media content ideas to help your trades business stand out and connect with your local market — including a fun “QR code tactic” that drives engagement through curiosity.

Perfect for electricians, low voltage pros, or anyone in home services who wants honest marketing with long-term results.

Mentioned:

• 7 shady guarantee tactics to avoid
• 4 red flags in lead gen offers
• What your agency should be able to guarantee
• How to use case studies, quick tips, values, and client wins on social media

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