On the heels of a recent BSE case in the US, let’s discuss Animal Traceability.  And while it’s been a subject that has been debated within our industry, the recent BSE case provided a glimpse of what traceability looks like and its defense of our industry. Lia Biondo, Executive Vice President of US Cattlemen’s Association is my guest as we talk about what’s ahead with Animal Traceability, what does it looks like to the Cow Calf or Yearling operations, and while different in purpose, we'll talk about Country Of Original Labeling.

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