July 12th, 2023

A Social Media Specialist Lens

Episode: 13

Episode Notes

In the thirteenth episode of the Challngtunity Podcast, hosts Jordan Woolf and Chris Lawson invite Leane Mattson, a experienced Social Media Specialist, to shed light on the dynamic world of social media management. Through their engaging conversation, they explore the intricacies of operating clients' social media at an agency, delve into the evolution of social media, and share valuable insights on effectively managing social media within an organization.

Throughout the episode, Jordan, Chris, and Leane maintain an engaging and conversational tone, offering relatable stories, actionable insights, and a shared passion for helping fellow marketing professionals and business leaders thrive in the world of social media.

Tune in to Episode 13 of the Challngtunity Podcast to gain a deeper understanding of operating social media at any capacity. Whether you're looking to enhance your digital presence or just starting out, this episode is sure to provide invaluable guidance and inspiration and point you in the correct direction.

Key Topics:

Agency Life

• Why did you start in social media vs. other marketing specializations
• Experiences working with clients
• What do you know now that you did not know coming into an agency?

Evolution of Social Media

• Whats been the biggest change in social media this year in your own opinion?
• How does someone stay on top of Social Media trends?
• Where do you see Social Media heading?
  
   

Social for organizations

• WHow does an organization choose which social network to focus on?
• Social media and the buyers journey
• Personell and the skillsets needed for social media

Linktree: https://linktr.ee/challengtunity

Chris' LinkedIn: https://www.linkedin.com/in/chris-law...

Jordan's LinkedIn: https://www.linkedin.com/in/jordanwoolf/

Podcast Website: http://www.Challengtunity.com

Agency Website: http://www.AtriumDigital.com

Email: [email protected]

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