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Eric Malzone, a podcasting machine. Over 600 plus interviews on three different podcasts. He's also a cross-fit master and used to own a couple of cross-fit gyms. He's competed in cross-fit games and he is really a major influencer in the fitness and health industry.
Now Eric is sharing with us tips and tricks on how the process of decision-making has huge implications in our lives.
Don't be afraid to fail as failure is the learning process. Be Brave and Be Bold.
Episode Highlights
Eric [00:03:24] Right. Or like a cage rattling event. Right. I think those are two of the most. Critical things that cause this type of change in your life and everyone, if you haven't had an earth or a cage rattling event your life yet, you're going to have one. It's just going to happen.
Eric [00:07:16] It was easy. It was easier than I ever thought it was going to be to sell a property. Now, I don't have any fear of selling a property ever again. So that's the framework I would have people go through, as you know. What's the worst possible thing could happen 10 years from now? I regret having not tried. And lastly, what's the tiniest first step in that direction?
Ari [00:07:35] Let's extrapolate that out and say, you know, we're using this framework for somebody who is wanting to get healthy.
Ari [00:10:49] You know, it's it's funny. One of my my close friends is famous for having lost the most weight on a pretty famous show called The Biggest Loser. And that set what he went through. Sounds to me like the jail that you're talking about. And when he did that, yes, he was the guy who.
Eric [00:19:56] On that flight, is that plane on course and the answer, it varies but doesn't really matter, we'll say it's eight percent. So. Ninety two percent the time that plane is course correcting. Now it knows it's going to Boston. It's going to get to Boston. But most people don't know where their plane is going. And that's where the first question is. It's like, OK, let's just talk about this. What does success look like here? Right. For you personally, both professionally, personally, what is success look like? Now, let's build out something that'll get you to that point, because people just get into it. And then when I ask people what is success look like?
Eric [00:24:44] And the more. I would love to just work with five people who impact millions. Right. And help them increase their impact. I don't want to be the guy out in front. The face of anything. I want to be the guy behind whispering in the person's ear. Here's how I can help you do this. Here are some ideas. Let's put this forward. Right. And helping those people and supporting them, that that's the type of role I would want to be the Scottie Pippen to Michael Jordan's. That's taken me 43 years in my plans. Realize that's the role I'm good at. What does that look like in a actual manifestation for lack of a better term? I want to have about. 20 to 30 acres here in Montana. The place where people can gather just to innovate and solve some of the world's biggest problems. And that's that's just what I want to do. That's like my retirement goal, which is not retirement at all. It's actually a lot of activity and passion poured into it. But that's that's the vision I have, is I want to have a place where people can take away distraction, focus on the problems, collaborate together, and really may come up with some innovative solutions. That would. That's my dream, man.
Ari [00:32:56] Yeah. Well, I have appreciated our friendship, even though we've never really met in person. I think that we've had just these moments in time where we've both been in some transition or some place and we've been able to help propel each other forward a little bit. Even, even microscopically. And and so I appreciate who you are, what you do in the world. I mean, to be somebody who doesn't like to be in the front and to have done six hundred podcasts, it's no small feat.
Resources and Links
Full Transcription
Ari&Eric Malzone.mp3
Ari [00:00:00] As it occurred to you that the systems we live by are not designed to get results. We pay for procedures instead of outcomes, focusing on emergencies rather than preventing disease and living a healthy lifestyle. For over 25 years, I've taken care of Olympians, Paralympians, A-list actors and Fortune 1000 companies. If I did not get results, they did not get results. I realized that while powerful people who controlled the system want to keep the status quo. If I were to educate the masses, you would demand change. So I'm taking the gloves off and going after the systems as they are. Join me on my mission to create a new tomorrow as a chat with industry experts. Elite athletes thought leaders and government officials about how we activate our vision for a better world. We may agree and we may disagree, but I'm not backing down.
Ari [00:00:50] I'm Ari Gronich and this is. Create a new tomorrow podcast.
Ari [00:01:00] Welcome to another episode of Create a New Tomorrow.
Ari [00:01:04] We are back with Eric Malzone, podcasting extraordinaire, fitness expert, health expert and entrepreneurial coach. Eric, welcome. Thank you so much for being here
Eric [00:01:18] Thank you, Ari. Always a pleasure.
Ari [00:01:20] Absolutely. So tell us a little bit about your journey that you've had. So we talked a little bit last time about kind of your history. But what do we tell talk about the journey of pivot? Right. So the moments in which you have had to or chosen to pivot, one of the things you mentioned previously is how you were working in a corporate kind of setting and you were realizing that that wasn't fitting who you really wanted to be. And I had a question about that.
Ari [00:01:57] And the question was the psychology behind it, because there are so many people who drive to work every day in their metal coffins and go to the same job, do the same thing every single day, come home. Maybe they kiss their wife or kid and go to sleep and then do it all over again. So you are able to break yourself free from the trap as I as I would call it. Tell us what that psychology was. What was it in you that had to get out?
Eric [00:02:33] Yeah, I'm I'm thinking really hard on that answer you know, I think. There's a couple of things and motivational. We'll go into actually, I have a framework for this decision process. I call big scary decisions and we'll we'll get into that three or four step process that I go through when I'm calculating what it would I want to do.
Eric [00:02:53] And, you know, a lot of the major bigger moves ones that people would be like, well, I can't believe you actually did that. I was a big move, you know, from, you know. Pulling the ejector seat in corporate America and a very cozy situation to selling a business and leaving a community that I spent a lot time building and for the complete unknown. I think sometimes it's the motivation or inspiration, whatever it is, or a combination of both can come from some sort of epiphany.
Eric [00:03:24] Right. Or like a cage rattling event. Right. I think those are two of the most. Critical things that cause this type of change in your life and everyone, if you haven't had an earth or a cage rattling event your life yet, you're going to have one. It's just going to happen.
Eric [00:03:43] Say you got that wild idea. Should I start a business? Should I move on? Should I. Is this relationship I mean, good for me or whatever may be I'm going to help you by by giving you three really, really powerful questions.
Eric [00:03:55] And the first question, number one is, if I pursue this route, I'm thinking, what's the worst possible thing that can happen? Now, this is a stoic philosophy thing. Right. So when I started my first business. I asked myself, OK, what's the worst possible thing that could happen right now?
Eric [00:04:15] You know, I had about a year's worth of living in my savings, and that's like bare minimum living, just food and maybe shelter. I'm like, well, the worst thing could happen as this thing goes belly up within a year. I'm sleeping in the gym and then I'm gonna have to go call someone in my family. Hey, guys. Crash on your couch. And then I go back into corporate America.
Eric [00:04:34] That was it , I was like, well, that's not that scary. So I'm no longer that scared. Let's boil this down and what's the worse possible thing that can happen? Right now, my wife and I are like, you know, we always talk about like, well, if we make this decision, we do this thing. What's the worst possible thing happen? We just live in our van, right. We've got a converted van. I'm like, well, that's actually not that scary. That sounds kind of cool, right? So we start looking at what's worst possible thing can happen and boil it down. Then you get a really good understanding what the risk is. We'll tell all these tales in our minds of what's this? Well, what could happen and the things that are risky and but ultimately, there's probably. Well, this leads me to the next question.
Eric [00:05:10] Question number one. What's the worst possible thing to happen?
Eric [00:05:13] Question number two. Ten years from now, will I regret not having tried?
Eric [00:05:18] So this puts us in a different frame, puts us forward looking back right, and asking myself if I'm and what it does is it pushes you kind of like when I pull the ejector seat of corporate America, I push myself 10 years for myself and I like that Eric. And that Eric definitely wanted to have me to try. At this point. So then you can owe it to yourself, your future self to try or not to try.
Eric [00:05:43] Right. But if you go, you ask that question. But I now think I'd ever really regret not trying this. Then don't do it. Don't do it right. It doesn't mean enough to you.
Eric [00:05:51] The third one is what is the tiniest first step? That I can take in that direction.
Eric [00:05:58] When I decided to sell my business in 09, the tiniest first step for me was. Figuring out what the tiny first step was, which is like, OK, I'm going to have a couple of phone calls of people who've done this before. Was it harmless? Right. Not committing to anything, but it gets me one foot down the road. Next thing was like, well, I guess I need to come up with a nondisclosure agreement. So whoever I talk to, you won't say anything. No problem. Got that from our friend. Next one. What's the creative list of potential buyers? OK, cool. You see where this is going? Just one step after the other. And then eventually, weeks, months, years go by. It's done.
Eric [00:06:38] And I guess the bonus question, and that is I would ask yourself, what if it was easy? What if it was easy?
Eric [00:06:46] We also paint these pictures of these things being incredibly difficult and sometimes you say, well, what if it was easy? You know, like we just sold a home in California and I made all these stories up in my mind about how challenging housing is going to be and going to work these real estate agents and all this. And I got to do the renters. Michael, what if it is easy? Well, it happened and like, well, I would just call my renters, see if they want to buy it.
Eric [00:07:11] And I did. And they did. And they bought it. And that was it.
Eric [00:07:16] It was easy. It was easier than I ever thought it was going to be to sell a property. Now, I don't have any fear of selling a property ever again. So that's the framework I would have people go through, as you know. What's the worst possible thing could happen 10 years from now? I regret having not tried. And lastly, what's the tiniest first step in that direction?
Ari [00:07:35] Let's extrapolate that out and say, you know, we're using this framework for somebody who is wanting to get healthy.
Ari [00:07:47] Right.
Ari [00:07:48] So they want to get healthy and they don't know who they're going to be without that victim role of being unhealthy.
Ari [00:07:59] Whatever it looks like to them. So what's the worst thing that could happen? I don't I don't get healthy. Right. Next thing, what is the first step, how was that that was the next one, right?
Eric [00:08:17] Yeah. Well, it goes let's walk that through anecdotally. So someone is unhealthy in there.
Eric [00:08:22] They know that they need to do something or they feel that, you know, obviously this track they're on isn't that great. So the first question would be, what's the worst thing can happen if I engage in this new health routine? Well, the worst thing can happen is I'm right back where I am now.
Eric [00:08:37] There's nothing to lose. Literally nothing to lose. Maybe you spend some money, right, on a coach? I don't know.
Ari [00:08:44] Lose your excuses. Give up your excuses.
Eric [00:08:48] Yeah. That's the worst possible thing. No one is. You're not going to get, you know. No one's going to die. I mean, you could if you if you see on this path, let's be honest. Well, we're we're all going to die someday. That's a whole nother conversation.
Eric [00:08:59] But, you know, you see, I mean, it's like no one's going to get critically injured or there's going to be anything you're you're going to be stepping.
Eric [00:09:05] So you answer that question of, well, what's worst possible thing can happen. Well, that's not that scary. That that's the worst possible thing is not that scary. So then 10 years from now, I regret not having tried this new program. Probably. Right.
Eric [00:09:19] You probably won't be thinking about this right now if you work, and I regret it. And then the last one is like, well, what's the tiniest first step? And I think for this particular person that we're talking about, that's a critical question, because the tiniest first step doesn't mean I got to go to the gym four times a week. I have to eat veggies and chicken. I got to do all these things.
Eric [00:09:36] The tiniest first step could be I'm going to drink 50 ounces of water every day or I'm going to set an appointment with a health professional or I'm going to walk my dog every day. Right. Like, that's the tiniest little first step. And that's what I think a lot of people miss, is their fitness and health routines as they try to take on too much at once. They don't build the habits that layer upon themselves. And they see failure.
Eric [00:10:02] Right. Because, you know, there's a John, if you're familiar with him, as this great framework is like there's three different ways that you cause change in someone's life from a health and fitness pressure. Either you you put him in jail, right? You send him to fat camp for four weeks. You shame them. They come out that, you know, with all they have is vegetables and water. That's all they can eat. Right.
Eric [00:10:22] Jail. There's the the epiphany event. A divorce, a critical diagnosis, something like that. That's just. People will change, right. They're finally motivated. The last one is baby steps. You know, little steps over the long haul make a huge difference. And it's that long haul isn't even that long. Right. It's not as long as people think if you're taking the proper steps. So that's how I would approach that thought process.
Ari [00:10:49] You know, it's it's funny. One of my my close friends is famous for having lost the most weight on a pretty famous show called The Biggest Loser. And that set what he went through. Sounds to me like the jail that you're talking about. And when he did that, yes, he was the guy who.
Ari [00:11:17] Lost the most weight. He's also one of the guys who's gained some of the most weight back.
Ari [00:11:28] Well, why is that? That's because it wasn't indoctrinated into his cells, right? You know, it wasn't indoctrinated into his cells. It was very set period of time that they were filming this show and not creating lifestyle habits, but creating habits that were based on competition. So, yes, get them. You lose the most, do the most, eat the least, etcetera. But not training them how to live a healthy lifestyle in general. And what you're talking about is really the beginning of living a lifestyle of health vs. doing something as an emergency, kind of a situation of mere emergency procedure versus something that gets long term results. Right.
Eric [00:12:19] Yeah, I think it's also a chicken and egg question of what comes for success or motivation. Right. Because they feed into each other. But you need something you need like a little bit of success that feeds the motivation, that gets more success, that gets the flywheel spinning. And I think I have a friend who came to me when I was actually through radio promotion. He was a deejay in Santa Barbara. He won't see names, but he was a large man over foreign pounds and part of promotion music to come into our game. And we're going to you know, I think that show you're talking about was very popular back then. And, you know, they wanted to see, hey, what can we do with this deejay? You know, maybe we can walk in thing saying, you know, the stuff I had him do and like, well, you know, just meet me at the gym at 10 a.m.. And he showed up. Mike, you don't need to work out here. You know anything. We're just going to chat. Right. Mike, let's do this again on Thursday. And he's a gym bag. I know. I just want you to get in the habit of coming here. Right? We're going to talk. You're going to get low to success. And the next thing you do is you're going to have you just bring a gallon of water with you next week. So then you start bringing a gallon of water and we still haven't worked out yet. And then we took time. And then finally, Michael. Okay. Now we're gonna start working out and start moving. I get you sweating. But he was establishing his habits in over a period of six months. He lost 100 pounds. I think the right way and super happy. We're still lifelong friends now. Love the guy. You know, he still yo yos back and forth. But that was to me, the way to approach it because he buys in and gets engagement, gives people confidence. Because here's the thing that I also look at for fitness and health is that Josh Helus was on my show and he had still one of my favorite quotes I've heard to this day out of 600 episodes.
Eric [00:13:59] And he was quoting someone else. He's like as a health and fitness professional. Just remember, you're probably only better your clients than one or two things. Just assume they're better at everything else. You probably know more than them about nutrition and exercise. They're probably better financier's. They're probably better parents. They're probably better whatever. I just assume that broadly. And then it kind of puts you in the mindset of like your humble. Right. Because I think the fitness professional and health professional can sit on their their iron throne and look down upon people and be like, why don't you have a six pack? Why can't you train hard? Right. Meanwhile, the rest, their life's a hot mess and sometimes they forget about that. It makes them unrelatable and therefore not that vulnerable. And anyway, that's that's I can go off on that now.
Eric [00:14:43] Absolutely. You know what? One of my biggest issues within the fitness and health industry, and it's something that I teach in my course, is something called program design and development.
Ari [00:14:54] So, you know, in doctors offices, because of insurance rules these days, it's a six minute visit that they have to get you in and out. So they have to learn your entire medical history in six minutes, prescribe you a procedure of some sort, whether it be a pill or a surgery or a another doctor. And you're gone. No program design, no no development, no listening to a person. But I have also hardly ever seen it in the fitness industry. Typically, it's come in for 10 sessions. We'll see where you're at and then we'll put you on for another 10 sessions. But it's not really like sitting down with somebody and saying, what is your lifestyle like? What is your food intake like? What is your health like? What is your community around you like? What are the things that people are saying? What is your philosophy on on life? You know, what are the obstacles that may come in the way of having this work and really going down and deep and dirty with somebody about their life so that you can then create a program that's designed around them so that they have a bigger, better chance of of success and getting the results you want. And I had to do this with Olympic athletes who would come in. They would have injuries and and things, and their coaches would be telling that they'll never be as good as as they were. And I would tell them, you know. I would tell them the same thing I would tell you and everybody else is you can be a hundred and ten percent of anything you thought possible. If we create the steps and execute the plan correctly, you don't have to have that. You know, that injury doesn't have to be a death sentence. Your illness doesn't have to be a death sentence. The lifestyle that you have now doesn't have to be the lifestyle that you continue on. And the idea is, if we can program design it, we'll get results. If we're not program designing it, it's kind of like Jim Roen says, you know, you're either going to arrive, you'll win no matter what. You will arrive somewhere. You're either going to arrive at a well planned destination or an unplanned destination. I don't think you want to arrive at the unplanned destination. Right.
Ari [00:17:25] So in the fitness industry as a business, right? How often have you seen personal trainers create a plan for their business? Say, OK, I'm starting here is a trainer and this person is gym and I'm going to move into this position and then I'm going to move into that position. You know, I'm going to grow my business or or doing that with their clients. So it works both ways, both on the entrepreneurial side as well as the health and fitness side. Is create a plan and then executed and sounds to me, as you said when you did that you were getting to know him, having conversations with him, you know, sharing that you actually gave a shit about him. Right. Which is another big thing that a lot of people don't feel like the health care professionals really care about them at this point because all they do is run them in and out like an assembly line.
Eric [00:18:25] Yeah, so there's a lot to unpack what you just said. Spot on. I think what you're what you're describing, too, is the difference between a professional coach and a trainer. Right. She's now. Today's recording, 8/26/2020. We're still in the middle of Covid and one of the biggest disruptions of the fitness industry, the biggest disruption the fitness industry has ever seen. You know, I think that type of person who just goes session a session without a plan is now exposed because without that tool of working one on one and selling a 10 pack training sessions, there's no there's nothing to it. Now, if you're a coach and you understand the goals and Covid hits, you can still deliver the goods because you understand the big picture. Right. You don't need a specific dumbbell to get that job done. You don't need access to the gym necessarily to get that job done. So I think that's really critical of what you're talking about when I'm hoping for the fitness industry is that through this we will rise up and become professional as an industry because this other model that's been around for far too long is no longer viable. So, yes, and the relation between fitness and business is, so mesmerizes me with how similar it is. And I think you to hit your analogy with another one, as we always say, hey, you know, when a flight leaves San Francisco and it's flying to Boston. Right. Once wheels are up. What percentage of time?
Eric [00:19:56] On that flight, is that plane on course and the answer, it varies but doesn't really matter, we'll say it's eight percent. So. Ninety two percent the time that plane is course correcting. Now it knows it's going to Boston. It's going to get to Boston. But most people don't know where their plane is going. And that's where the first question is. It's like, OK, let's just talk about this. What does success look like here? Right. For you personally, both professionally, personally, what is success look like? Now, let's build out something that'll get you to that point, because people just get into it. And then when I ask people what is success look like?
Eric [00:20:30] Well, you know, I'd like to make ten grand a month. And, you know, maybe own my own, Gym, someday. No. Scratch that.
Eric [00:20:38] What do you want out of life? Right. Let's start there, because that'll be way more exciting. And maybe let's make it a little bit bigger than what you think it could be to really get in. Right. And then we can start building that plan out. That works backwards. And a great conversation with a very successful trainer. And, you know, after he recruited me on his show, he's like, hey, you know, I kind of stuck with this for a long time. And when we got on another call, we started talking about his his business and he was just in the grind. Right. And he's like, well, I want to build out this whole platform. I want to do this and this. I want to help integrate the changes between, you know, this physical therapy world in this world. And I'm like, well, OK.
Eric [00:21:18] Why?
Eric [00:21:19] What does that mean? And turns out all you really want to do is have more time freedom. Right. Make a little bit more money. That was it. I'm like, well, if that's the goal, we don't need to build anything.
Ari [00:21:29] Right.
Eric [00:21:30] We can just optimize what you have right now. Right. It makes put some rules in place. And I think that's the big thing is where you're going as like, hey, let's let's look at what's the sixth what is success look like? Why is that important to you? Is it really what you want? Right. Is it really aligned with your values? Because sometimes you're just chasing someone else's dream because you read it somewhere and then you get there and you're like, I'm frickin miserable. Right. So, yeah, man, it's all about the plan, but it's it's about knowing where your plane is going first
Ari [00:21:58] And where it is to begin with.
Ari [00:22:00] You know, if you're from Argentina and you think you're in Peru, you're not you're not going to go see it be a bumpy ride. Exactly. So, you know, knowing where you are, where you going is really good. I've had a question for a couple of years now, and that is because on your show, I said something that you said nobody else has ever said. We were talking on the future of fitness and. You asked me what I thought, what I thought the future of fitness was going to be. And I said, nanotechnology. Do you remember this? I said, Yeah. And you said, oh, well, it was like I stumped you because nobody had ever said nanotechnology before. So I has anybody has said that since.
Eric [00:22:54] I don't think so. I think I've actually gotten away from that particular question, too, for some reason. I think I found a different formula for my questioning. But. When I am when people ask me now. You know, with some of the technology you think is going to emerge out of this whole thing. Nanos in the top 10 now, you know for sure. So, yeah, it's interesting. I mean, it's very futuristic. Kind of scary. Kind of black mirrorish, right?
Ari [00:23:26] Yeah. I it's always intrigued me that after I think at that point you had over 80 interviews that you had done that nobody else said had said that. And and to me, I think it's you know, it is the future. It's what what we're all moving towards. And if we don't make a good plan, then that technology can can really override our humanity in some ways. So we have to be really careful with how how we plan and how we think about it and what we're what we're looking to do. So tell me, what what do you want to create in the world? I know you have a mastermind. You're doing these these podcasts. What what's your end goal? What is the thing that would if you had a legacy to leave or leave, what would that be and why?
Eric [00:24:23] Yeah, so there's, I actually have broken the sound in quite detail, but I'll just kind of talk with, like, you know, my professional career, what I want. And this is why Ken and I worked together really well. And they associate that we're looking at bringing all work together really well.
Eric [00:24:38] We want the same thing as we want to impact those who impact others.
Eric [00:24:44] And the more. I would love to just work with five people who impact millions. Right. And help them increase their impact. I don't want to be the guy out in front. The face of anything. I want to be the guy behind whispering in the person's ear. Here's how I can help you do this. Here are some ideas. Let's put this forward. Right. And helping those people and supporting them, that that's the type of role I would want to be the Scottie Pippen to Michael Jordan's. That's taken me 43 years in my plans. Realize that's the role I'm good at. What does that look like in a actual manifestation for lack of a better term? I want to have about. 20 to 30 acres here in Montana. The place where people can gather just to innovate and solve some of the world's biggest problems. And that's that's just what I want to do. That's like my retirement goal, which is not retirement at all. It's actually a lot of activity and passion poured into it. But that's that's the vision I have, is I want to have a place where people can take away distraction, focus on the problems, collaborate together, and really may come up with some innovative solutions. That would. That's my dream, man.
Ari [00:25:56] That's awesome. That is awesome. Now, one of one of my. Plans and I had mentioned this before, Covid hit.
Ari [00:26:06] But as I've been doing men's circles and things like that since 2000, and I wanted to translate the the men's circle into a corporate circle and have events like that at a location that's completely taking away all distractions and not do these boring, you know, trust falls and team building things necessarily that that we've seen for the last 50, 60 years. But sit still, sit around a fire and say, what do you want to create in this world? What do you want your corporation to be known for? What do you want your company to produce for this society? Right. And then how do we take that and actualize it, make it an action step that really moves the world forward. So I totally resonate with what you're saying. You know, my brother teaches survival training. He's taught Marines. He's taught both urban and wilderness. And so I was thinking, you know, he's been a teacher his whole life, never been an entrepreneur. And I was thinking this would be a great opportunity to include him in a. And a purpose that he would love. Right. Which is to move the world forward. You know, he likes comic books. Superheroes are are his thing. And so how can we create more superheroes? And when I hear somebody say I want to be somebody who impacts the impactors, I think of the superheroes that are kind of the the leaders of superhero tribes. Right. So whether it's an X-Men and you've got the professor or whatever it is, you know, sounds like you want to be the professor. And, you know, you've got the gray by ear that could really evolve into your superhero persona.
Eric [00:28:25] Yeah. Thank you.
Ari [00:28:27] And, you know, just be the puppet master. No, not the puppet master. But, you know, the director, the guy who's taken on the challenge of working with with those. And I've actually been really blessed because my guest the other day I was telling you about Sesh. He he's been an adviser to the World Bank. He's been an adviser to countries. He's helped countries with their transportation systems and their infrastructure systems. He's totally behind the scenes. Nobody. This guy is unless you're in that world. But the people that he influences, you know, are people like Tony Robbins, people, you know, he's the mentor to the mentors, the guru to the gurus. And it sounds like that's kind of a role that you're wanting to play it towards, towards this next phase of your life. And, you know, I'm I'm a little different. I've been the behind the scenes guy. I've been the entourage, is what I what I call it, I've I've been the guy who's training the Olympic athlete who then gets the gold and gets the accolades. And right now, I'm transitioning into being more on the front stage, you know, and being loud, being the person, because I haven't seen what I want to see, right. We always say strife propels us forward. So what strife has propelled you forward? Lately that that makes you want to have this kind of impact.
Eric [00:30:10] Yeah, man, I you know, honestly, I'd say it's it's inspiration to you. Meaning can and kind of figure out what it is that I really want to do and seeing how our values align. But ultimately, you know, I think if I boiled it down to something more simpler is I really want to see my wife's dreams come true. And I know Ken has the exact same life goals because not only do I love my wife. And we've been through some shit together. And it's amazing that we've made it through it and we get to really work on ourselves and our partnership.
Eric [00:30:41] But she's got awesome dreams, man. Way better than what I could have thought of personally. So I'm like yeah. You know, I. I like what she's doing, I think.
Eric [00:30:50] I don't know if that's strife, but it's just, you know, I see her still in our corporate gig and kind of grinding it out even though she gets work remotely. But, you know, I think that's that's something that would really make me happy. And I don't know if there's strife. I think it's more just inspiration. And, you know, how an urgency to give her what she wants at the earliest age possible.
Ari [00:31:10] Yeah. Well, it seems to me the strife is that she's still doing what she doesn't want to do. Yes, exactly. And you know, your. Love for her is to get her as quickly as possible to do what she loves to do and watch what her geniuses. And I think that you have that for all of your clients, for all of the people that you influence. I don't think you do this out of your ego needing to be the the leader of a podcast. I think you do it out of your love for an industry and your want and need for it to change and grow and become bigger than it's been. And that, to me, is a noble strife.
Eric [00:31:58] No, thank you, man. And it's true. I don't I'm not you know, it's signed up for grabs is like I hired Nicole Spencer because she's a brilliant marketer and can coach to help me do social media stuff. And she gave me she gave me the road map, man. Like, this is what you need to do. And this is this much social, this much. And I realized in going through the process that I hate it. I hate doing Facebook lives and talking about myself. I hate doing all these things. I'm like, OK, well, thank you for, you know, every penny I spent on your own investment accused worth it. Because I now realize with un with no doubt in my mind that I don't like to be. That's the center. I'd much rather highlight people on my show, talk about them, be supportive of them. And that's just where I'm more comfortable. And maybe that's a comfort issue. I don't know. But that's a I can talk about myself. I guess I just did for an hour with you. Yeah. You know that that's the way I like to be, man. And yeah, it's I think you're you're very observant.
Ari [00:32:56] Yeah. Well, I have appreciated our friendship, even though we've never really met in person. I think that we've had just these moments in time where we've both been in some transition or some place and we've been able to help propel each other forward a little bit. Even, even microscopically. And and so I appreciate who you are, what you do in the world. I mean, to be somebody who doesn't like to be in the front and to have done six hundred podcasts, it's no small feat.
Ari [00:33:39] You know, most people.
Ari [00:33:42] Would sit here with the camera on and never hit record.
Ari [00:33:49] If they even got to where the camera was.
Ari [00:33:53] Right.
Ari [00:33:55] I know for me, I grew up in Hollywood. And I hated myself on camera. I've always been told, you know, my dad used to tell me I have a great face for radio. And so, you know, I always hated myself on camera. It takes a lot for me to get comfortable doing something that's a video related thing. But my purpose is bigger than my fear. And I know that the things I have to say need to get said and the things that I have to say. People need to hear. And so that propels me to speak up and get loud and do it hopefully as often as possible. So, you know, like I said, I really appreciate you coming. Let's tell people how they can find you, what what you're doing right now and how they can be of support or how you could be of support to them.
Eric [00:34:55] Yeah. Yeah. Thank you for asking that. And I appreciate your kind words, man. I'm I'm really excited that you're getting out front. So I think it's it's overdue.
Eric [00:35:05] You can find me a couple of different places. I think www.level5mentors.com Is probably the best place. You can email me at [email protected]. I actually do answer all my e-mails. I'm very active on LinkedIn and of course you can find my podcasts at the futureoffitness.co. And then the Black Diamond podcast, which is all over ITunes and all the outlets you can listen to it. But it's also housed at levelfivementors.com. So that's where to find me. Eric Malzone, there's only a couple of us out there. If you want to Google me too. There's a Brazilian and there's a an American. I'm the American. And yeah, it's a lot different ways to find me.
Ari [00:35:46] How did that happen, you're married to a Brazilian.
Eric [00:35:49] I am.
Eric [00:35:49] It's weird. A lot of Italians ended up in Brazil.
Eric [00:35:52] Yeah, I think there's more Italians in Brazil than there are in Italy. There are none. It sounds weird. I think it's true. Fact. Check me on that.
Ari [00:36:01] Thank you so much for for coming on. I highly recommend you check out level five ads and Black Diamond, as well as Future Fitness podcast if you're anywhere near the fitness industry or are interested in getting healthy.
Ari [00:36:15] I mean, you're gonna hear some great advice and some great tools that you could use tomorrow. So I ask this at the end of every podcast, three things that are actionable steps that somebody can take tomorrow, today, now to change their life for the better.
Eric [00:36:35] Yeah, we'll call somebody that's a good friend you haven't talked to in a long time. That's number one. Make a list of everything that went well for you today. Go do something fun, man, go do something you enjoy. I think it's, We get so caught up in it and work and tasks and all that, like go do something that makes you makes you laugh. Simple.
Ari [00:37:01] That's awesome. Thank you so much for coming. I really appreciate it. And I look forward to seeing everybody back here on the next episode of Create a New Tomorrow. Thank you very much and have a healthy day.
Ari [00:37:16] Thank you for listening to this podcast. I appreciate all you do to create a new tomorrow for yourself and those around you.
Ari [00:37:23] If you'd like to take this information further and are interested in joining a community of like minded people who are all passionate about activating their vision for a better world, go to the Web site, create a new tomorrow Acom and find out how you can be part of making a bigger difference. I have a gift for you. Just for checking it out.
Ari [00:37:41] And look forward to seeing you take the lead. And joining our private paid mastermind community. Until then, see you on the next episode.
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Eric Malzone, a podcasting machine. Over 600 plus interviews on three different podcasts. He's also a cross-fit master and used to own a couple of cross-fit gyms. He's competed in cross-fit games and he is really a major influencer in the fitness and health industry.
Now Eric is sharing with us tips and tricks on how the process of decision-making has huge implications in our lives.
Don't be afraid to fail as failure is the learning process. Be Brave and Be Bold.
Episode Highlights
Eric [00:03:24] Right. Or like a cage rattling event. Right. I think those are two of the most. Critical things that cause this type of change in your life and everyone, if you haven't had an earth or a cage rattling event your life yet, you're going to have one. It's just going to happen.
Eric [00:07:16] It was easy. It was easier than I ever thought it was going to be to sell a property. Now, I don't have any fear of selling a property ever again. So that's the framework I would have people go through, as you know. What's the worst possible thing could happen 10 years from now? I regret having not tried. And lastly, what's the tiniest first step in that direction?
Ari [00:07:35] Let's extrapolate that out and say, you know, we're using this framework for somebody who is wanting to get healthy.
Ari [00:10:49] You know, it's it's funny. One of my my close friends is famous for having lost the most weight on a pretty famous show called The Biggest Loser. And that set what he went through. Sounds to me like the jail that you're talking about. And when he did that, yes, he was the guy who.
Eric [00:19:56] On that flight, is that plane on course and the answer, it varies but doesn't really matter, we'll say it's eight percent. So. Ninety two percent the time that plane is course correcting. Now it knows it's going to Boston. It's going to get to Boston. But most people don't know where their plane is going. And that's where the first question is. It's like, OK, let's just talk about this. What does success look like here? Right. For you personally, both professionally, personally, what is success look like? Now, let's build out something that'll get you to that point, because people just get into it. And then when I ask people what is success look like?
Eric [00:24:44] And the more. I would love to just work with five people who impact millions. Right. And help them increase their impact. I don't want to be the guy out in front. The face of anything. I want to be the guy behind whispering in the person's ear. Here's how I can help you do this. Here are some ideas. Let's put this forward. Right. And helping those people and supporting them, that that's the type of role I would want to be the Scottie Pippen to Michael Jordan's. That's taken me 43 years in my plans. Realize that's the role I'm good at. What does that look like in a actual manifestation for lack of a better term? I want to have about. 20 to 30 acres here in Montana. The place where people can gather just to innovate and solve some of the world's biggest problems. And that's that's just what I want to do. That's like my retirement goal, which is not retirement at all. It's actually a lot of activity and passion poured into it. But that's that's the vision I have, is I want to have a place where people can take away distraction, focus on the problems, collaborate together, and really may come up with some innovative solutions. That would. That's my dream, man.
Ari [00:32:56] Yeah. Well, I have appreciated our friendship, even though we've never really met in person. I think that we've had just these moments in time where we've both been in some transition or some place and we've been able to help propel each other forward a little bit. Even, even microscopically. And and so I appreciate who you are, what you do in the world. I mean, to be somebody who doesn't like to be in the front and to have done six hundred podcasts, it's no small feat.
Resources and Links
Full Transcription
Ari&Eric Malzone.mp3
Ari [00:00:00] As it occurred to you that the systems we live by are not designed to get results. We pay for procedures instead of outcomes, focusing on emergencies rather than preventing disease and living a healthy lifestyle. For over 25 years, I've taken care of Olympians, Paralympians, A-list actors and Fortune 1000 companies. If I did not get results, they did not get results. I realized that while powerful people who controlled the system want to keep the status quo. If I were to educate the masses, you would demand change. So I'm taking the gloves off and going after the systems as they are. Join me on my mission to create a new tomorrow as a chat with industry experts. Elite athletes thought leaders and government officials about how we activate our vision for a better world. We may agree and we may disagree, but I'm not backing down.
Ari [00:00:50] I'm Ari Gronich and this is. Create a new tomorrow podcast.
Ari [00:01:00] Welcome to another episode of Create a New Tomorrow.
Ari [00:01:04] We are back with Eric Malzone, podcasting extraordinaire, fitness expert, health expert and entrepreneurial coach. Eric, welcome. Thank you so much for being here
Eric [00:01:18] Thank you, Ari. Always a pleasure.
Ari [00:01:20] Absolutely. So tell us a little bit about your journey that you've had. So we talked a little bit last time about kind of your history. But what do we tell talk about the journey of pivot? Right. So the moments in which you have had to or chosen to pivot, one of the things you mentioned previously is how you were working in a corporate kind of setting and you were realizing that that wasn't fitting who you really wanted to be. And I had a question about that.
Ari [00:01:57] And the question was the psychology behind it, because there are so many people who drive to work every day in their metal coffins and go to the same job, do the same thing every single day, come home. Maybe they kiss their wife or kid and go to sleep and then do it all over again. So you are able to break yourself free from the trap as I as I would call it. Tell us what that psychology was. What was it in you that had to get out?
Eric [00:02:33] Yeah, I'm I'm thinking really hard on that answer you know, I think. There's a couple of things and motivational. We'll go into actually, I have a framework for this decision process. I call big scary decisions and we'll we'll get into that three or four step process that I go through when I'm calculating what it would I want to do.
Eric [00:02:53] And, you know, a lot of the major bigger moves ones that people would be like, well, I can't believe you actually did that. I was a big move, you know, from, you know. Pulling the ejector seat in corporate America and a very cozy situation to selling a business and leaving a community that I spent a lot time building and for the complete unknown. I think sometimes it's the motivation or inspiration, whatever it is, or a combination of both can come from some sort of epiphany.
Eric [00:03:24] Right. Or like a cage rattling event. Right. I think those are two of the most. Critical things that cause this type of change in your life and everyone, if you haven't had an earth or a cage rattling event your life yet, you're going to have one. It's just going to happen.
Eric [00:03:43] Say you got that wild idea. Should I start a business? Should I move on? Should I. Is this relationship I mean, good for me or whatever may be I'm going to help you by by giving you three really, really powerful questions.
Eric [00:03:55] And the first question, number one is, if I pursue this route, I'm thinking, what's the worst possible thing that can happen? Now, this is a stoic philosophy thing. Right. So when I started my first business. I asked myself, OK, what's the worst possible thing that could happen right now?
Eric [00:04:15] You know, I had about a year's worth of living in my savings, and that's like bare minimum living, just food and maybe shelter. I'm like, well, the worst thing could happen as this thing goes belly up within a year. I'm sleeping in the gym and then I'm gonna have to go call someone in my family. Hey, guys. Crash on your couch. And then I go back into corporate America.
Eric [00:04:34] That was it , I was like, well, that's not that scary. So I'm no longer that scared. Let's boil this down and what's the worse possible thing that can happen? Right now, my wife and I are like, you know, we always talk about like, well, if we make this decision, we do this thing. What's the worst possible thing happen? We just live in our van, right. We've got a converted van. I'm like, well, that's actually not that scary. That sounds kind of cool, right? So we start looking at what's worst possible thing can happen and boil it down. Then you get a really good understanding what the risk is. We'll tell all these tales in our minds of what's this? Well, what could happen and the things that are risky and but ultimately, there's probably. Well, this leads me to the next question.
Eric [00:05:10] Question number one. What's the worst possible thing to happen?
Eric [00:05:13] Question number two. Ten years from now, will I regret not having tried?
Eric [00:05:18] So this puts us in a different frame, puts us forward looking back right, and asking myself if I'm and what it does is it pushes you kind of like when I pull the ejector seat of corporate America, I push myself 10 years for myself and I like that Eric. And that Eric definitely wanted to have me to try. At this point. So then you can owe it to yourself, your future self to try or not to try.
Eric [00:05:43] Right. But if you go, you ask that question. But I now think I'd ever really regret not trying this. Then don't do it. Don't do it right. It doesn't mean enough to you.
Eric [00:05:51] The third one is what is the tiniest first step? That I can take in that direction.
Eric [00:05:58] When I decided to sell my business in 09, the tiniest first step for me was. Figuring out what the tiny first step was, which is like, OK, I'm going to have a couple of phone calls of people who've done this before. Was it harmless? Right. Not committing to anything, but it gets me one foot down the road. Next thing was like, well, I guess I need to come up with a nondisclosure agreement. So whoever I talk to, you won't say anything. No problem. Got that from our friend. Next one. What's the creative list of potential buyers? OK, cool. You see where this is going? Just one step after the other. And then eventually, weeks, months, years go by. It's done.
Eric [00:06:38] And I guess the bonus question, and that is I would ask yourself, what if it was easy? What if it was easy?
Eric [00:06:46] We also paint these pictures of these things being incredibly difficult and sometimes you say, well, what if it was easy? You know, like we just sold a home in California and I made all these stories up in my mind about how challenging housing is going to be and going to work these real estate agents and all this. And I got to do the renters. Michael, what if it is easy? Well, it happened and like, well, I would just call my renters, see if they want to buy it.
Eric [00:07:11] And I did. And they did. And they bought it. And that was it.
Eric [00:07:16] It was easy. It was easier than I ever thought it was going to be to sell a property. Now, I don't have any fear of selling a property ever again. So that's the framework I would have people go through, as you know. What's the worst possible thing could happen 10 years from now? I regret having not tried. And lastly, what's the tiniest first step in that direction?
Ari [00:07:35] Let's extrapolate that out and say, you know, we're using this framework for somebody who is wanting to get healthy.
Ari [00:07:47] Right.
Ari [00:07:48] So they want to get healthy and they don't know who they're going to be without that victim role of being unhealthy.
Ari [00:07:59] Whatever it looks like to them. So what's the worst thing that could happen? I don't I don't get healthy. Right. Next thing, what is the first step, how was that that was the next one, right?
Eric [00:08:17] Yeah. Well, it goes let's walk that through anecdotally. So someone is unhealthy in there.
Eric [00:08:22] They know that they need to do something or they feel that, you know, obviously this track they're on isn't that great. So the first question would be, what's the worst thing can happen if I engage in this new health routine? Well, the worst thing can happen is I'm right back where I am now.
Eric [00:08:37] There's nothing to lose. Literally nothing to lose. Maybe you spend some money, right, on a coach? I don't know.
Ari [00:08:44] Lose your excuses. Give up your excuses.
Eric [00:08:48] Yeah. That's the worst possible thing. No one is. You're not going to get, you know. No one's going to die. I mean, you could if you if you see on this path, let's be honest. Well, we're we're all going to die someday. That's a whole nother conversation.
Eric [00:08:59] But, you know, you see, I mean, it's like no one's going to get critically injured or there's going to be anything you're you're going to be stepping.
Eric [00:09:05] So you answer that question of, well, what's worst possible thing can happen. Well, that's not that scary. That that's the worst possible thing is not that scary. So then 10 years from now, I regret not having tried this new program. Probably. Right.
Eric [00:09:19] You probably won't be thinking about this right now if you work, and I regret it. And then the last one is like, well, what's the tiniest first step? And I think for this particular person that we're talking about, that's a critical question, because the tiniest first step doesn't mean I got to go to the gym four times a week. I have to eat veggies and chicken. I got to do all these things.
Eric [00:09:36] The tiniest first step could be I'm going to drink 50 ounces of water every day or I'm going to set an appointment with a health professional or I'm going to walk my dog every day. Right. Like, that's the tiniest little first step. And that's what I think a lot of people miss, is their fitness and health routines as they try to take on too much at once. They don't build the habits that layer upon themselves. And they see failure.
Eric [00:10:02] Right. Because, you know, there's a John, if you're familiar with him, as this great framework is like there's three different ways that you cause change in someone's life from a health and fitness pressure. Either you you put him in jail, right? You send him to fat camp for four weeks. You shame them. They come out that, you know, with all they have is vegetables and water. That's all they can eat. Right.
Eric [00:10:22] Jail. There's the the epiphany event. A divorce, a critical diagnosis, something like that. That's just. People will change, right. They're finally motivated. The last one is baby steps. You know, little steps over the long haul make a huge difference. And it's that long haul isn't even that long. Right. It's not as long as people think if you're taking the proper steps. So that's how I would approach that thought process.
Ari [00:10:49] You know, it's it's funny. One of my my close friends is famous for having lost the most weight on a pretty famous show called The Biggest Loser. And that set what he went through. Sounds to me like the jail that you're talking about. And when he did that, yes, he was the guy who.
Ari [00:11:17] Lost the most weight. He's also one of the guys who's gained some of the most weight back.
Ari [00:11:28] Well, why is that? That's because it wasn't indoctrinated into his cells, right? You know, it wasn't indoctrinated into his cells. It was very set period of time that they were filming this show and not creating lifestyle habits, but creating habits that were based on competition. So, yes, get them. You lose the most, do the most, eat the least, etcetera. But not training them how to live a healthy lifestyle in general. And what you're talking about is really the beginning of living a lifestyle of health vs. doing something as an emergency, kind of a situation of mere emergency procedure versus something that gets long term results. Right.
Eric [00:12:19] Yeah, I think it's also a chicken and egg question of what comes for success or motivation. Right. Because they feed into each other. But you need something you need like a little bit of success that feeds the motivation, that gets more success, that gets the flywheel spinning. And I think I have a friend who came to me when I was actually through radio promotion. He was a deejay in Santa Barbara. He won't see names, but he was a large man over foreign pounds and part of promotion music to come into our game. And we're going to you know, I think that show you're talking about was very popular back then. And, you know, they wanted to see, hey, what can we do with this deejay? You know, maybe we can walk in thing saying, you know, the stuff I had him do and like, well, you know, just meet me at the gym at 10 a.m.. And he showed up. Mike, you don't need to work out here. You know anything. We're just going to chat. Right. Mike, let's do this again on Thursday. And he's a gym bag. I know. I just want you to get in the habit of coming here. Right? We're going to talk. You're going to get low to success. And the next thing you do is you're going to have you just bring a gallon of water with you next week. So then you start bringing a gallon of water and we still haven't worked out yet. And then we took time. And then finally, Michael. Okay. Now we're gonna start working out and start moving. I get you sweating. But he was establishing his habits in over a period of six months. He lost 100 pounds. I think the right way and super happy. We're still lifelong friends now. Love the guy. You know, he still yo yos back and forth. But that was to me, the way to approach it because he buys in and gets engagement, gives people confidence. Because here's the thing that I also look at for fitness and health is that Josh Helus was on my show and he had still one of my favorite quotes I've heard to this day out of 600 episodes.
Eric [00:13:59] And he was quoting someone else. He's like as a health and fitness professional. Just remember, you're probably only better your clients than one or two things. Just assume they're better at everything else. You probably know more than them about nutrition and exercise. They're probably better financier's. They're probably better parents. They're probably better whatever. I just assume that broadly. And then it kind of puts you in the mindset of like your humble. Right. Because I think the fitness professional and health professional can sit on their their iron throne and look down upon people and be like, why don't you have a six pack? Why can't you train hard? Right. Meanwhile, the rest, their life's a hot mess and sometimes they forget about that. It makes them unrelatable and therefore not that vulnerable. And anyway, that's that's I can go off on that now.
Eric [00:14:43] Absolutely. You know what? One of my biggest issues within the fitness and health industry, and it's something that I teach in my course, is something called program design and development.
Ari [00:14:54] So, you know, in doctors offices, because of insurance rules these days, it's a six minute visit that they have to get you in and out. So they have to learn your entire medical history in six minutes, prescribe you a procedure of some sort, whether it be a pill or a surgery or a another doctor. And you're gone. No program design, no no development, no listening to a person. But I have also hardly ever seen it in the fitness industry. Typically, it's come in for 10 sessions. We'll see where you're at and then we'll put you on for another 10 sessions. But it's not really like sitting down with somebody and saying, what is your lifestyle like? What is your food intake like? What is your health like? What is your community around you like? What are the things that people are saying? What is your philosophy on on life? You know, what are the obstacles that may come in the way of having this work and really going down and deep and dirty with somebody about their life so that you can then create a program that's designed around them so that they have a bigger, better chance of of success and getting the results you want. And I had to do this with Olympic athletes who would come in. They would have injuries and and things, and their coaches would be telling that they'll never be as good as as they were. And I would tell them, you know. I would tell them the same thing I would tell you and everybody else is you can be a hundred and ten percent of anything you thought possible. If we create the steps and execute the plan correctly, you don't have to have that. You know, that injury doesn't have to be a death sentence. Your illness doesn't have to be a death sentence. The lifestyle that you have now doesn't have to be the lifestyle that you continue on. And the idea is, if we can program design it, we'll get results. If we're not program designing it, it's kind of like Jim Roen says, you know, you're either going to arrive, you'll win no matter what. You will arrive somewhere. You're either going to arrive at a well planned destination or an unplanned destination. I don't think you want to arrive at the unplanned destination. Right.
Ari [00:17:25] So in the fitness industry as a business, right? How often have you seen personal trainers create a plan for their business? Say, OK, I'm starting here is a trainer and this person is gym and I'm going to move into this position and then I'm going to move into that position. You know, I'm going to grow my business or or doing that with their clients. So it works both ways, both on the entrepreneurial side as well as the health and fitness side. Is create a plan and then executed and sounds to me, as you said when you did that you were getting to know him, having conversations with him, you know, sharing that you actually gave a shit about him. Right. Which is another big thing that a lot of people don't feel like the health care professionals really care about them at this point because all they do is run them in and out like an assembly line.
Eric [00:18:25] Yeah, so there's a lot to unpack what you just said. Spot on. I think what you're what you're describing, too, is the difference between a professional coach and a trainer. Right. She's now. Today's recording, 8/26/2020. We're still in the middle of Covid and one of the biggest disruptions of the fitness industry, the biggest disruption the fitness industry has ever seen. You know, I think that type of person who just goes session a session without a plan is now exposed because without that tool of working one on one and selling a 10 pack training sessions, there's no there's nothing to it. Now, if you're a coach and you understand the goals and Covid hits, you can still deliver the goods because you understand the big picture. Right. You don't need a specific dumbbell to get that job done. You don't need access to the gym necessarily to get that job done. So I think that's really critical of what you're talking about when I'm hoping for the fitness industry is that through this we will rise up and become professional as an industry because this other model that's been around for far too long is no longer viable. So, yes, and the relation between fitness and business is, so mesmerizes me with how similar it is. And I think you to hit your analogy with another one, as we always say, hey, you know, when a flight leaves San Francisco and it's flying to Boston. Right. Once wheels are up. What percentage of time?
Eric [00:19:56] On that flight, is that plane on course and the answer, it varies but doesn't really matter, we'll say it's eight percent. So. Ninety two percent the time that plane is course correcting. Now it knows it's going to Boston. It's going to get to Boston. But most people don't know where their plane is going. And that's where the first question is. It's like, OK, let's just talk about this. What does success look like here? Right. For you personally, both professionally, personally, what is success look like? Now, let's build out something that'll get you to that point, because people just get into it. And then when I ask people what is success look like?
Eric [00:20:30] Well, you know, I'd like to make ten grand a month. And, you know, maybe own my own, Gym, someday. No. Scratch that.
Eric [00:20:38] What do you want out of life? Right. Let's start there, because that'll be way more exciting. And maybe let's make it a little bit bigger than what you think it could be to really get in. Right. And then we can start building that plan out. That works backwards. And a great conversation with a very successful trainer. And, you know, after he recruited me on his show, he's like, hey, you know, I kind of stuck with this for a long time. And when we got on another call, we started talking about his his business and he was just in the grind. Right. And he's like, well, I want to build out this whole platform. I want to do this and this. I want to help integrate the changes between, you know, this physical therapy world in this world. And I'm like, well, OK.
Eric [00:21:18] Why?
Eric [00:21:19] What does that mean? And turns out all you really want to do is have more time freedom. Right. Make a little bit more money. That was it. I'm like, well, if that's the goal, we don't need to build anything.
Ari [00:21:29] Right.
Eric [00:21:30] We can just optimize what you have right now. Right. It makes put some rules in place. And I think that's the big thing is where you're going as like, hey, let's let's look at what's the sixth what is success look like? Why is that important to you? Is it really what you want? Right. Is it really aligned with your values? Because sometimes you're just chasing someone else's dream because you read it somewhere and then you get there and you're like, I'm frickin miserable. Right. So, yeah, man, it's all about the plan, but it's it's about knowing where your plane is going first
Ari [00:21:58] And where it is to begin with.
Ari [00:22:00] You know, if you're from Argentina and you think you're in Peru, you're not you're not going to go see it be a bumpy ride. Exactly. So, you know, knowing where you are, where you going is really good. I've had a question for a couple of years now, and that is because on your show, I said something that you said nobody else has ever said. We were talking on the future of fitness and. You asked me what I thought, what I thought the future of fitness was going to be. And I said, nanotechnology. Do you remember this? I said, Yeah. And you said, oh, well, it was like I stumped you because nobody had ever said nanotechnology before. So I has anybody has said that since.
Eric [00:22:54] I don't think so. I think I've actually gotten away from that particular question, too, for some reason. I think I found a different formula for my questioning. But. When I am when people ask me now. You know, with some of the technology you think is going to emerge out of this whole thing. Nanos in the top 10 now, you know for sure. So, yeah, it's interesting. I mean, it's very futuristic. Kind of scary. Kind of black mirrorish, right?
Ari [00:23:26] Yeah. I it's always intrigued me that after I think at that point you had over 80 interviews that you had done that nobody else said had said that. And and to me, I think it's you know, it is the future. It's what what we're all moving towards. And if we don't make a good plan, then that technology can can really override our humanity in some ways. So we have to be really careful with how how we plan and how we think about it and what we're what we're looking to do. So tell me, what what do you want to create in the world? I know you have a mastermind. You're doing these these podcasts. What what's your end goal? What is the thing that would if you had a legacy to leave or leave, what would that be and why?
Eric [00:24:23] Yeah, so there's, I actually have broken the sound in quite detail, but I'll just kind of talk with, like, you know, my professional career, what I want. And this is why Ken and I worked together really well. And they associate that we're looking at bringing all work together really well.
Eric [00:24:38] We want the same thing as we want to impact those who impact others.
Eric [00:24:44] And the more. I would love to just work with five people who impact millions. Right. And help them increase their impact. I don't want to be the guy out in front. The face of anything. I want to be the guy behind whispering in the person's ear. Here's how I can help you do this. Here are some ideas. Let's put this forward. Right. And helping those people and supporting them, that that's the type of role I would want to be the Scottie Pippen to Michael Jordan's. That's taken me 43 years in my plans. Realize that's the role I'm good at. What does that look like in a actual manifestation for lack of a better term? I want to have about. 20 to 30 acres here in Montana. The place where people can gather just to innovate and solve some of the world's biggest problems. And that's that's just what I want to do. That's like my retirement goal, which is not retirement at all. It's actually a lot of activity and passion poured into it. But that's that's the vision I have, is I want to have a place where people can take away distraction, focus on the problems, collaborate together, and really may come up with some innovative solutions. That would. That's my dream, man.
Ari [00:25:56] That's awesome. That is awesome. Now, one of one of my. Plans and I had mentioned this before, Covid hit.
Ari [00:26:06] But as I've been doing men's circles and things like that since 2000, and I wanted to translate the the men's circle into a corporate circle and have events like that at a location that's completely taking away all distractions and not do these boring, you know, trust falls and team building things necessarily that that we've seen for the last 50, 60 years. But sit still, sit around a fire and say, what do you want to create in this world? What do you want your corporation to be known for? What do you want your company to produce for this society? Right. And then how do we take that and actualize it, make it an action step that really moves the world forward. So I totally resonate with what you're saying. You know, my brother teaches survival training. He's taught Marines. He's taught both urban and wilderness. And so I was thinking, you know, he's been a teacher his whole life, never been an entrepreneur. And I was thinking this would be a great opportunity to include him in a. And a purpose that he would love. Right. Which is to move the world forward. You know, he likes comic books. Superheroes are are his thing. And so how can we create more superheroes? And when I hear somebody say I want to be somebody who impacts the impactors, I think of the superheroes that are kind of the the leaders of superhero tribes. Right. So whether it's an X-Men and you've got the professor or whatever it is, you know, sounds like you want to be the professor. And, you know, you've got the gray by ear that could really evolve into your superhero persona.
Eric [00:28:25] Yeah. Thank you.
Ari [00:28:27] And, you know, just be the puppet master. No, not the puppet master. But, you know, the director, the guy who's taken on the challenge of working with with those. And I've actually been really blessed because my guest the other day I was telling you about Sesh. He he's been an adviser to the World Bank. He's been an adviser to countries. He's helped countries with their transportation systems and their infrastructure systems. He's totally behind the scenes. Nobody. This guy is unless you're in that world. But the people that he influences, you know, are people like Tony Robbins, people, you know, he's the mentor to the mentors, the guru to the gurus. And it sounds like that's kind of a role that you're wanting to play it towards, towards this next phase of your life. And, you know, I'm I'm a little different. I've been the behind the scenes guy. I've been the entourage, is what I what I call it, I've I've been the guy who's training the Olympic athlete who then gets the gold and gets the accolades. And right now, I'm transitioning into being more on the front stage, you know, and being loud, being the person, because I haven't seen what I want to see, right. We always say strife propels us forward. So what strife has propelled you forward? Lately that that makes you want to have this kind of impact.
Eric [00:30:10] Yeah, man, I you know, honestly, I'd say it's it's inspiration to you. Meaning can and kind of figure out what it is that I really want to do and seeing how our values align. But ultimately, you know, I think if I boiled it down to something more simpler is I really want to see my wife's dreams come true. And I know Ken has the exact same life goals because not only do I love my wife. And we've been through some shit together. And it's amazing that we've made it through it and we get to really work on ourselves and our partnership.
Eric [00:30:41] But she's got awesome dreams, man. Way better than what I could have thought of personally. So I'm like yeah. You know, I. I like what she's doing, I think.
Eric [00:30:50] I don't know if that's strife, but it's just, you know, I see her still in our corporate gig and kind of grinding it out even though she gets work remotely. But, you know, I think that's that's something that would really make me happy. And I don't know if there's strife. I think it's more just inspiration. And, you know, how an urgency to give her what she wants at the earliest age possible.
Ari [00:31:10] Yeah. Well, it seems to me the strife is that she's still doing what she doesn't want to do. Yes, exactly. And you know, your. Love for her is to get her as quickly as possible to do what she loves to do and watch what her geniuses. And I think that you have that for all of your clients, for all of the people that you influence. I don't think you do this out of your ego needing to be the the leader of a podcast. I think you do it out of your love for an industry and your want and need for it to change and grow and become bigger than it's been. And that, to me, is a noble strife.
Eric [00:31:58] No, thank you, man. And it's true. I don't I'm not you know, it's signed up for grabs is like I hired Nicole Spencer because she's a brilliant marketer and can coach to help me do social media stuff. And she gave me she gave me the road map, man. Like, this is what you need to do. And this is this much social, this much. And I realized in going through the process that I hate it. I hate doing Facebook lives and talking about myself. I hate doing all these things. I'm like, OK, well, thank you for, you know, every penny I spent on your own investment accused worth it. Because I now realize with un with no doubt in my mind that I don't like to be. That's the center. I'd much rather highlight people on my show, talk about them, be supportive of them. And that's just where I'm more comfortable. And maybe that's a comfort issue. I don't know. But that's a I can talk about myself. I guess I just did for an hour with you. Yeah. You know that that's the way I like to be, man. And yeah, it's I think you're you're very observant.
Ari [00:32:56] Yeah. Well, I have appreciated our friendship, even though we've never really met in person. I think that we've had just these moments in time where we've both been in some transition or some place and we've been able to help propel each other forward a little bit. Even, even microscopically. And and so I appreciate who you are, what you do in the world. I mean, to be somebody who doesn't like to be in the front and to have done six hundred podcasts, it's no small feat.
Ari [00:33:39] You know, most people.
Ari [00:33:42] Would sit here with the camera on and never hit record.
Ari [00:33:49] If they even got to where the camera was.
Ari [00:33:53] Right.
Ari [00:33:55] I know for me, I grew up in Hollywood. And I hated myself on camera. I've always been told, you know, my dad used to tell me I have a great face for radio. And so, you know, I always hated myself on camera. It takes a lot for me to get comfortable doing something that's a video related thing. But my purpose is bigger than my fear. And I know that the things I have to say need to get said and the things that I have to say. People need to hear. And so that propels me to speak up and get loud and do it hopefully as often as possible. So, you know, like I said, I really appreciate you coming. Let's tell people how they can find you, what what you're doing right now and how they can be of support or how you could be of support to them.
Eric [00:34:55] Yeah. Yeah. Thank you for asking that. And I appreciate your kind words, man. I'm I'm really excited that you're getting out front. So I think it's it's overdue.
Eric [00:35:05] You can find me a couple of different places. I think www.level5mentors.com Is probably the best place. You can email me at [email protected]. I actually do answer all my e-mails. I'm very active on LinkedIn and of course you can find my podcasts at the futureoffitness.co. And then the Black Diamond podcast, which is all over ITunes and all the outlets you can listen to it. But it's also housed at levelfivementors.com. So that's where to find me. Eric Malzone, there's only a couple of us out there. If you want to Google me too. There's a Brazilian and there's a an American. I'm the American. And yeah, it's a lot different ways to find me.
Ari [00:35:46] How did that happen, you're married to a Brazilian.
Eric [00:35:49] I am.
Eric [00:35:49] It's weird. A lot of Italians ended up in Brazil.
Eric [00:35:52] Yeah, I think there's more Italians in Brazil than there are in Italy. There are none. It sounds weird. I think it's true. Fact. Check me on that.
Ari [00:36:01] Thank you so much for for coming on. I highly recommend you check out level five ads and Black Diamond, as well as Future Fitness podcast if you're anywhere near the fitness industry or are interested in getting healthy.
Ari [00:36:15] I mean, you're gonna hear some great advice and some great tools that you could use tomorrow. So I ask this at the end of every podcast, three things that are actionable steps that somebody can take tomorrow, today, now to change their life for the better.
Eric [00:36:35] Yeah, we'll call somebody that's a good friend you haven't talked to in a long time. That's number one. Make a list of everything that went well for you today. Go do something fun, man, go do something you enjoy. I think it's, We get so caught up in it and work and tasks and all that, like go do something that makes you makes you laugh. Simple.
Ari [00:37:01] That's awesome. Thank you so much for coming. I really appreciate it. And I look forward to seeing everybody back here on the next episode of Create a New Tomorrow. Thank you very much and have a healthy day.
Ari [00:37:16] Thank you for listening to this podcast. I appreciate all you do to create a new tomorrow for yourself and those around you.
Ari [00:37:23] If you'd like to take this information further and are interested in joining a community of like minded people who are all passionate about activating their vision for a better world, go to the Web site, create a new tomorrow Acom and find out how you can be part of making a bigger difference. I have a gift for you. Just for checking it out.
Ari [00:37:41] And look forward to seeing you take the lead. And joining our private paid mastermind community. Until then, see you on the next episode.