Rob Leary is the Director of Sales for SmartVMA, Eastern US/Canada, and has been in the dealer software and technology industry for most of his career. In this episode, he and I discuss DMS trends across the industry, best practices for building menus and structuring package content, sales techniques, accountability measures you can apply in your territory, and his predictions about where the industry is headed. Rob will be kicking off the Fixed Ops Roundtable presented by Ted Ings on April 17 at 10am Eastern, and is one of many interesting speakers lined up for this event. Check Dashboard for a link to the conference, and stay safe out there!