<p>In this episode I spoke with <a href="https://www.linkedin.com/in/ACoAAABhp1UB7dyPnRJOKqstA85QU9xWoe0vKwo/" target="_self">Geoff Atkinson</a> who's the CEO at <a href="https://www.linkedin.com/company/huckabuy/" target="_self">Huckabuy</a>!  We talked about the IMPORTANCE of using SEO as one of your core strategies as a B2B SaaS Business to acquire new users! Also, touched on why following marketing trends in the B2C world can put you heads & shoulders above your B2B competition

In this episode I spoke with Geoff Atkinson who's the CEO at Huckabuy! We talked about the IMPORTANCE of using SEO as one of your core strategies as a B2B SaaS Business to acquire new users! Also, touched on why following marketing trends in the B2C world can put you heads & shoulders above your B2B competition

<p>In this episode I spoke with <a href="https://www.linkedin.com/in/ACoAAABhp1UB7dyPnRJOKqstA85QU9xWoe0vKwo/" rel="noopener noreferrer">Geoff Atkinson</a> who's the CEO at <a href="https://www.linkedin.com/company/huckabuy/" rel="noopener noreferrer">Huckabuy</a>! &nbsp;We talked about the IMPORTANCE of using SEO as one of your core strategies as a B2B SaaS Business to acquire new users! Also, touched on why following marketing trends in the B2C world can put you heads &amp; shoulders above your B2B competition</p>

Ep #14 - SaaS CMO Show (Geoff Atkinson/Huckabuy)

There's a major shift happening right now in the B2B marketing space.

It's no longer about churning out quarterly "ebooks" or "case studies" that sit on your website just to collect dust...

No!

Now, it's about having the ability to drive REAL demand for your organisation through different brand building strategies/activities. 

The aim of this podcast is to bring together the best of the best in the demand generation space &amp; highlight exactly what they're doing to stand out &amp; innovate on from the "traditional model"

Business

Marketing

There's a major shift happening right now in the B2B marketing space. It's no longer about churning out quarterly "ebooks" or "case studies" that sit on your website just to collect dust... No! Now, it's about having the ability to drive REAL demand for your organisation through different brand building strategies/activities. The aim of this podcast is to bring together the best of the best in the demand generation space & highlight exactly what they're doing to stand out & innovate on from the "traditional model"

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Ep #14 - SaaS CMO Show (Geoff Atkinson/Huckabuy)

Ep #14 - SaaS CMO Show (Geoff Atkinson/Huckabuy)