On this episode, I speak with Geno Alissi, a former tech executive turned entrepreneur, franchise owner, and recruitment consultant. With over 40 years of experience at companies like Intel and Polycom, Geno now helps individuals find business opportunities that align with their skills and goals. Tune in to explore his journey, learn the “ins and outs” of franchising and growing startups through Fractional Executive practical advice on leadership, entrepreneurship , "go to market" strategies, and operations.