This week, I'm bringing in the best! I'm thrilled to introduce you to my incredible social media genius, Miccaela Alair (Ella B to me!), the woman behind all the beautiful, purposeful content you see on my channels.

For over a year and a half, Ella has helped me build a brand that changes lives, and now she’s here to share her secrets!

We’re diving deep into what’s actually working on social media right now, and Ella—a true expert with an inspiring story of resilience—is breaking down the critical difference between posting and having a winning strategy.

Is it possible to outsource your brand's unique voice without losing yourself? We reveal the secret to a successful agency partnership and how our collaborative process ensures your content always feels authentic, whether it's "fun, goofy, compassionate, or convicting."

Tired of feeling like the algorithm is against you? Ella shares the crucial, often-missed elements of your content—beyond just following trends—that can make the algorithm your biggest cheerleader and help you break free from the "200-view jail."

The biggest mistake people make when creating content (and the one thing you need to prioritize instead). Learn why consistent showing up, even when you're tired or unmotivated, is the key to building trust and how to overcome the fear of sharing your full, real story.

Stuck in the 'what should I post today?' time-suck? Find out the key indicators that signal it's time to hire a strategic partner to get your time back, allowing you to focus on the big-picture goals that will truly grow your business.

Apply for fireBRAND 2026 Here: https://melissaleahughes.com/firebrandacademy

Grab the free social media content system here: https://melissaleahughes.com/free-guides

Book a Clarity Call: https://melissaleahughes.com/clarity-call

Have your content done for you at Rise Social Media Agency: https://melissaleahughes.com/rise

Website: www.melissaleahughes.com

Social Channels:

TikTok: https://www.tiktok.com/@melissaleahughes

Melissa's Instagram: https://www.instagram.com/melissaleahughes/

Rise Instagram: https://www.instagram.com/risesocialmediaagency/?hl=en

Facebook: https://www.facebook.com/melissa.harrington.758

Youtube: https://www.youtube.com/@melissaleahughes