Walk-Ins Welcome: A Healthcare Marketing Podcast

Ep. 154: Local Marketing Secrets That Work - Interview With Alyssa Alsheimer from Wellframe


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In this dynamic conversation, Nick and Michael connect with marketing veteran Alyssa Alsheimer, who shares battle-tested strategies for urgent care growth and patient acquisition. From highly targeted geofencing techniques in dense urban markets to building lasting brand trust, Alyssa reveals the marketing approaches that actually move the needle. Now leading member engagement at Wellframe, she bridges the gap between traditional healthcare marketing and digital patient care management, offering urgent care leaders practical insights on meeting patients where they are. This episode delivers actionable tactics for healthcare marketers looking to drive local growth while building lasting patient relationships in today's competitive landscape.


About Alyssa:

Alyssa currently leads the member marketing team at Wellframe, a HealthEdge company, where she helps health plans better market to their members. Prior to joining Wellframe, she worked on the agency side for over ten years, helping clients from urgent care providers to pharmaceutical companies to luxury handbag manufacturers better reach and engage their customers.


Learn more about Wellframe and HealthEdge:

https://www.wellframe.com/

https://healthedge.com/


Connect with Alyssa:

@alyssaalsh everywhere!


💬 Have a question or a story we should feature as an episode? Email us at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠[email protected]⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🎵 Intro/Outro Music by Devin Smith
https://open.spotify.com/artist/4UdQjNXnACFE2VpkEoP8v2?si=pDx5jsgtRFOtwrpMOKOkuQ
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Walk-Ins Welcome: A Healthcare Marketing PodcastBy Patient Care Marketing Pros

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