📗 Check out our DIY Resource Toolkit: https://offer.patientcaremarketingpros.com/diy-toolkit
In this episode of Walk Is Welcome, we dive into a practical decision-making framework designed specifically for urgent care owners facing constant requests for sponsorships, advertising, and business opportunities. Nick and Michael break down the "Can We, Should We" framework - a simple yet powerful tool that helps clinic owners evaluate and respond to business opportunities with confidence. Developed from real conversations with urgent care operators, this episode provides a clear method for assessing both the capacity ("Can We?") and strategic fit ("Should We?") of any opportunity. Whether you're considering local sponsorships, new software implementations, or marketing initiatives, this framework helps protect your time, resources, and team while ensuring alignment with your clinic's mission and values. Plus, get access to a free downloadable decision-making template that you can start using immediately in your urgent care practice.
Decision-Making Template: https://docs.google.com/document/d/1f3isvusRiWO3FG7rX7LOVI7F6AaL9NjCwVIfbJJk-zE/edit?tab=t.0#heading=h.gn1dv19xzbj7
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