OnBase: Smashing Sales and Marketing Misalignments

Ep. 157 | Buyer Enablement. Ft. Uday Nayar, Merkle


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In this episode, Uday Nayar dives into the intricacies behind buyer enablement. He examined its crucial components, how companies enable their buyers, the significance of robust organizational design, and the mindset that companies should adopt to enable their buyers and improve their customer’s experience. 

Contact Uday Nayar | Follow us on LinkedIn.

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OnBase: Smashing Sales and Marketing MisalignmentsBy Demandbase

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