Future Fuzz - The Digital Marketing Podcast

Ep. 157 - Reshaping Redemption Through Revenue - Kellie Walenciak


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In this episode of Future Fuzz, host Vince Quinn speaks with Kellie Walenciak, Head of Corporate Communications at Televerde — a global revenue creation partner with a bold mission: to deliver world-class marketing and sales results and transform lives. Kellie shares how Televerde’s unique workforce — made up of both incarcerated and non‑incarcerated professionals — builds revenue for leading B2B companies while providing women in prison with critical training, experience, and second‑chance opportunities. They explore the business impact, social mission, storytelling strategy, and the Televerde Foundation’s role in supporting women through reentry and lifelong career success.

Guest Bio

Kellie Walenciak is the Head of Corporate Communications at Televerde, a global revenue solutions partner specializing in demand generation, lead qualification, and customer success for B2B clients. With over 30 years of experience in corporate marketing and communications, Kellie leads the storytelling and brand mission for a company that uniquely blends purpose with performance. She advocates for redefining narratives around incarceration, reshaping perceptions, and unlocking overlooked talent through second‑chance opportunities.

Takeaways

  • Purpose + Performance Can Coexist

Televerde proves that mission‑driven companies can deliver measurable business results — high engagement, low turnover, and strong client ROI — while changing lives.

  • Second Chances Change Trajectories

Over 4,700 women have passed through Televerde’s Prison to Workforce program, with a recidivism rate of ~5% — dramatically below national averages.

  • Real Skills = Real Opportunities

Women in the program gain marketable sales and marketing skills, build professional networks, and often transition into roles at major companies like SAP and Salesforce after release.

  • Storytelling Builds Understanding

Public storytelling — including TEDx events, virtual roundtables, and personal narratives — helps Televerde break down stigma and build empathy and support for its mission.

  • Holistic Support Matters

Televerde’s Foundation expands impact by offering life skills training, transitional mentoring, and job placement services to women reentering society.

Chapters

00:48 – Introduction to Future Fuzz & Kellie Walenciak

01:22 – What is Televerde? Company overview and mission

03:12 – Inside Televerde’s workforce & prison office model

05:18 – The drive and resilience of the learning workforce

05:59 – Recidivism impact & outcomes

06:21 – Career pathways and success stories

09:39 – Communicating Televerde’s mission externally

12:06 – Public perception and stigma around prison labor

14:09 – How Televerde tells the women’s stories

16:04 – Virtual roundtable storytelling initiative

17:33 – Mission meeting business: Televerde Foundation

19:52 – Holistic reentry support and impact

20:21 – Final thoughts & how to connect with Kellie

20:50 – Contact info and LinkedIn reminders

21:09 – Closing

Connect & Follow

Kellie Walenciak

LinkedIn:

Email: [email protected]

Vince Quinn


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Future Fuzz - The Digital Marketing PodcastBy Justin Campbell