In this insightful podcast episode, Amsterdam-based designer and animator Daniel Maarleveld explores the evolving role of AI in creative workflows, sharing his personal transition from skepticism to practical integration. With candid reflections on his work-life balance, running a studio, and fatherhood, Daniel unpacks how he incorporates tools like ChatGPT and Adobe AI features into his design systems while maintaining a mindful approach to technology. He emphasizes the importance of using AI as an assistant—not a replacement—when solving problems like automating tasks or improving efficiency in tools such as After Effects.

Throughout the episode, Daniel also dives into the philosophy of creation, his growing interest in building tools for others, and the resurgence of local craftsmanship. He highlights the creative satisfaction in systems that are modular yet aesthetically protected and expresses excitement about projects with organizations like Bollywood and Craft Council Netherlands. This conversation offers actionable insights and philosophical depth for designers, technologists, and creative entrepreneurs navigating the AI-driven future of design.

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