In this episode, I sit down with Mary Ann O’Connell, Founder of FranWise, to explore the key strategies for building and scaling a successful franchise. From avoiding common franchising pitfalls to fostering strong franchisee relationships and leveraging technology for growth, Mary Ann shares invaluable insights from her decades in the industry. Whether you're an emerging franchisor or an established brand, this episode is packed with actionable advice to help you streamline operations, ensure compliance, and create a thriving franchise system.