Diane Primo is the groundbreaking CEO of Purpose Brand Agency, an award-winning Chicago-based public relations, branding and digital marketing firm. She is the only African American female CEO of a purpose-driven communications agency. Diane understood and harnessed the power of purpose long before purpose became "sexy."

Diane is also involved with a variety of organizations that support her commitment to eradicating homelessness, helping underserved populations and furthering gender equality. In 2020, Diane was recognized with the Ragan Communications Top Women in Communications Trailblazer Award.

How do we live a life that is fueled by purpose and true authenticity? In the face of too many possibilities, how do we choose what to say YES to and what not? Why does purpose matter at every stage of our lives?

https://purposebrand.com/