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“Plant trees under whose shade you'll never sit.”

Step into the world of RT, also known as Robert Thomas Custer, and discover the blend of tradition and modernity that fuels his entrepreneurial journey. Growing up on a Christmas tree farm, RT inherited values like integrity and freedom, which now guide his watchmaking business, Vortic Watch Company.

Imagine working just four days a week and enjoying a three-day weekend every week. RT made this a reality at Vortic Watch Company, boosting productivity and employee happiness. Listen as he shares how this approach has helped his business thrive.

RT's story also covers his fight to revive American watchmaking, including a big win in a legal battle against a major watch industry player. Learn about the challenges of delegation, trusting your team, and creating a smooth-running business without constant oversight.

Key Takeaways:

• Implementing a four-day workweek can increase productivity and employee satisfaction.
• Balancing tradition with innovation is key to building a lasting business.
• Integrity, empathy, respect, wealth, and freedom. You get legacy if you add all those core values like a mathematical equation.
• Effective delegation and trust in your team are essential for smooth business operations.

This episode contains insights and practical tips for anyone looking to build their legacy. Tune in and get inspired by RT's path to success.

Learn more about RT Custer here:

 Instagram
 https://www.instagram.com/vorticwatches/
 https://www.instagram.com/rtcuster/

Email
 [email protected]

Real Talk About Marketing

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