In episode 19 of the Data Center Go-to-Market podcast, host Joshua Feinberg shares insights on modern demand generation, lead generation, sales, and marketing strategies for the data center industry. You'll learn how to find prospects for sustainable infrastructure, build strategies for data storage solutions, scale your team through collaboration, understand buyer personas, and save time through personalized experiences. Feinberg discusses the importance of engaging buyers early in their journey and providing value beyond just closing deals. This episode is full of practical tips to elevate your data center marketing and sales. If you want to grow your data center business, you'll want to listen to this podcast. 

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0:00 Coming Up In this episode of the Data Center Go-to-Market Podcast

0:31 Data Center Go-to-Market, Sales, and Marketing Q&A 5

2:46 How to improve data center and digital infrastructure demand generation

9:51 How to generate net new data center leads and sales opportunities

17:54 How to find prospects for sustainable digital infrastructure and carbon-neutral technology

24:09 How to build sales and marketing for data storage, protection, and management

34:53 How to scale up data center marketing and sales

44:49 How to save time when marketing and selling data center lifecycle services