(PLEASE NOTE: This episode was recorded on 27th July 2022)

In this episode, Callum McKeefery show host and CEO of REVIEWS.io talks to Keith Matthews, Founder of Milk Bottle Labs - Ireland's Shopify Experts.

They discuss the most effective way to set up your eCommerce store, the importance of photography and repurposing content, the value of Klaviyo and costs of migration, the challenges all eCommerce store owners have whether large or small, the value of developing the right app ecosystem to support your business saving valuable amounts of time and resource, the importance of just getting started and not worrying about the volume of SKUs.

Episode links:

Keith Matthews:
LinkedIn
Twitter

Callum McKeefery:
LinkedIn
Twitter

Show notes:
Milk Bottle Labs
Shopify
Klaviyo
Fostr
1rockwell (Paul Healion)
Pointer Creative (Chris Pointer)
Jasper.ai
Rewind (Mike Potter)
Ethercycle (Kurt Elster)
Shopify Podcast 

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www.reviews.io
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