OnBase: Smashing Sales and Marketing Misalignments

Ep. 193 | Scaling Industry/Vertical Teams. Ft. Lori Mitchell-Keller


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In this episode, Lori Mitchell-Keller talks about scaling industry or vertical teams, detailing the duties of an industry team and why executives would benefit from joining an industry team. Lori explains how to build an industry team and provides insightful examples of how she and her industry teams at Google Cloud have built solutions for companies that improve and scale their data analytics, machine learning, and overall business operations.

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OnBase: Smashing Sales and Marketing MisalignmentsBy Demandbase

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